Requirements for a tailoring studio. How to open a tailoring and repair shop: documents, equipment, costs

Owning a studio is a great business idea. How to implement it? Choose the format that suits you and follow our recommendations. In the article we will figure out how to open a workshop for tailoring and repairing clothes.

Opening a sewing workshop: where to start

If you've been in this business for a long time but don't have entrepreneurial experience, start small. For a mini-studio for the repair of clothes, a room on the territory of a visited shopping center is perfect. Choose sleeping areas, rent is lower here, and shop buyers often become customers.

There is another option. You have no experience in the sewing business, but you know where to find a first-class craftsman. Fine! This is the direction when good specialist solves a lot. For a small sewing studio for tailoring, one master is enough.

What you need for a sewing workshop: we draw up documents

Studio license is not required. It is enough to register an IP and choose a taxation system. A patent or simplified one is suitable here. If you do not plan to open a multidisciplinary workshop, apply for a patent. It is suitable for entrepreneurs with less than 15 employees.

Next step - choice of OKVED code. Here it is important to determine the direction. Most the best way- mixed. To open an atelier for tailoring and repairing clothes, the following are suitable:

• 93.5 Provision of other personal services to the public (main)
• 8.2 Manufacture of clothing from textile materials and clothing accessories
• 18.21 - production of overalls
• 18.22 - production of outerwear
• 18.24 - manufacture of other clothing and accessories
• 52.74 - repair of household and personal items, not included in other groups

After that, register with the Pension Fund and obtain permission from Rospotrebnadzor and Gospozhnadzor.

What equipment is needed for a sewing workshop

The minimum set of equipment that is required for work:

• For basic sewing and repair work, you will need a straight-line sewing machine.
• Overlock for finishing edges and seams
• Machine for hemming the bottom of skirts and trousers
• Ironing board
• Quality steam iron

Apart from Supplies: threads, needles, scissors, measuring tapes, etc. will be needed, rip openers, watering cans and other working tools.

It is also necessary to purchase a table for cutting and install a fitting room with a mirror.

Since the profit of the atelier for tailoring and repairing clothes directly depends on the work of the craftsmen, take care of their comfort. Choose comfortable tables and chairs and quality lamps.

How much does it cost to open an atelier: approximate calculations

On average, opening a small studio will cost 500,000 ₽. More accurate figures depend on the cost of rent, the number of employees, advertising costs and other factors.

• Monthly room rental fee - from 40’000 ₽
• Renovation of the premises - from 40’000 ₽
• Purchase of equipment and tools - from 250’000 ₽
• Consumables - from 5’000 ₽
• Salary for two seamstresses - from 60’000 ₽
• Salary for an outsourced accountant - 15’000 ₽
• Advertising - from 10’000 ₽

If starting an atelier from scratch seems too complicated and costly for you, consider an alternative. For example, investing in an already running business will save you money. Mainly - on equipment and promotion.

* Calculations use average data for Russia

From 150 000 ₽

Starting investments

155 000 ₽

50 000 ₽

Net profit

6-8 months

Payback period

Atelier is women's business, which is quite simple to organize with minimal investment. As in many other areas of activity, the basis for success is the skill of the staff and location.

Atelier is a business that is quite simple to organize and is considered a female occupation. You can open your studio with minimal cost and in short time. If you know how to sew and dream of opening a mini-business, then the idea of ​​\u200b\u200bthe atelier will suit you.

Market Review. The relevance of the studio as a business

In the field of consumer services, which includes atelier services, there has been an increase in demand recently. According to statistics, each year the atelier opens twice as many as it closes. Annual growth in this area is about 10%. Even in times of crisis, atelier services are in demand, because people start saving on clothes and more often turn to ateliers for repair services.

The two main services of the atelier are tailoring and repairing clothes. In the past few years, the demand for tailoring has decreased - the market is crowded finished products, which, moreover, is often cheaper than tailor-made. The situation with modern light industry known to all: the overproduction of inexpensive and low-quality Chinese clothing has "corrupted" the taste and culture of the consumer. He has lost the habit of repairing his dress, generally loving him, respecting and treating him with care. The consumer has long been accustomed to throwing tons of everything at the nearest trash can, immediately buying a ton of new, "from the latest collection." Therefore, today the services of a seamstress are more often used by people who need to refine their clothes - shorten their trousers, fit them, etc. That is why clothing repair points began to open actively in shopping centers.

Atelier can be conditionally divided into two categories. The former rely on wealthy clients, the latter, on the contrary, on people with below-average incomes. Accordingly, the range of services is slightly different. The first category of workshops is focused on the creation of individual clothing - for example, business suits. Profit is made up of the execution of several, but expensive orders. Such a business, as a rule, rests on wealthy and regular customers who go to the atelier year after year. The second category of workshops fulfills small orders and makes money on their quantity.

Benefits of an atelier as a business:

studio services are in demand in any locality;

high demand on the this species services, even in times of economic instability;

required to open a studio minimum investment, which can be recouped in a few months;

a small studio needs a minimum of equipment and tools. The main thing is a good master.

Many people think that opening an atelier is very simple: you find a room, buy a sewing machine, and you can expect profit. However, in practice, things are not so rosy. Many studios burn out and close, never reaching a payback. In order for the business to develop successfully, one should take into account many nuances, research the sales market in advance and draw up a business plan for the atelier. Therefore, we will consider in detail each stage of opening an atelier and the features that need to be taken into account.

Who can open a studio

A seamstress, a tailor, a cutter can open their own business. Usually the owners of the atelier are good craftsmen who understand the intricacies of sewing and know the market. This would be the preferred option. However, even if you are far from sewing, you can realize yourself in this business as a manager, and entrust all production work to hired employees. And yet, many note that the atelier - especially with the service of individual tailoring - is, first of all, creativity. Therefore, without a soul here is impossible. To achieve success in this business will help knowledge of the specifics of work and individual approach to every client.

Market analysis

Before opening an atelier, you need to study the sewing services market in your city. It is important to understand if there is a free niche: you can determine the approximate number of ateliers using services such as Yandex.Maps, Google Maps, 2 GIS. Find out the cost of your competitors' services, the service they offer. In addition, you will need data on the composition of the population in the area and income levels in order to identify your potential customers. The collected information will allow you to assess the prospects of the business and decide which competitive advantages you will have.

List of studio services

At the next stage, you need to determine what exactly the studio will do and what contingent its services will be oriented to. In addition to custom tailoring, you can also repair, restore or remake. Depending on the list of services, equipment and staff are determined. For example, if you plan to provide an individual tailoring service, then you need to impose certain requirements on the seamstress.

What services can the studio provide to clients:

hemming, shortening clothes;

design and tailoring of evening dresses (dresses for prom are very often in demand);

repair of old things (replacement of collars, fasteners, etc.).

replacing zippers, steaming, repairing and making pockets, altering buttons, replacing a collar or cuff, etc.;

tailoring of carnival costumes for children (in demand before New Year's parties);

tailoring of school suits;

tailoring copies of famous designers (also in demand, as it is still cheaper than the original);

sewing curtains;

urgency of order fulfillment (20-50% of the cost of work is added).

It is recommended to start with a clothing repair studio, and then, having built up a client base and gaining a foothold in the business, move on to individual tailoring. The cost of opening a clothing repair shop is much lower than that of tailoring.

Having decided on the list of services, make a price list. Find out what your competitors are offering and lower yours a little. At the initial stage, this will attract customers. But be careful with price dumping - do not work at a loss. Set a price that can recoup your costs. To understand the calculations, draw up a business plan with cost and income calculations and analysis of strengths and weaknesses business. In addition, you will definitely need a business plan if you decide to take a loan to start a business.

Studio registration

How to register a company for tailoring and repairing clothes? To lead commercial activity you need to formalize your business. You can choose the form of sole proprietorship or LLC. The difference is that if you are the sole owner of a business, it should be registered as an individual entrepreneur. This will greatly facilitate the management accounting and simplify the terms of taxation.

To apply for an IP, you will need a passport, a statement of state registration. registration, a receipt for the payment of state duty (800 rubles), as well as a copy of the TIN certificate. If you decide to open an atelier together with the founder, you will have to register as an LLC. Also, for registration, you will need to indicate the relevant OKVED codes.

The most suitable OKED codes for ateliers:

95.29.1 Repair of clothing and textiles

52.74 Repair of household and personal items n.e.c.

18.2 Manufacture of clothing from textile materials and clothing accessories

18.24 Manufacture of other clothing and accessories.

The next step is to obtain all necessary permits from Rospotrebnadzor and similar state authorities. institutions. About 5,000 rubles will have to be spent on registration of all permits.

The requirements of the SES involve the execution of the following documents:

program production control;

the conclusion of Rospotrebnadzor on the compliance of the premises with the standards;

permission from Rospotrebnadzor to carry out activities;

contracts for the removal of waste, hazardous substances, disinfection.

Choice of space for studio

The most essential issue in the organization of the studio is the search for a suitable premises. It is important to choose a convenient location, as the profitability of the business depends on it. According to statistics, the attendance of the atelier by 70% depends on where it is located. Most often, a person who needs such services simply looks for a nearby atelier or chooses what is “along the way”.

There are two options for premises for a studio: renting a retail space in a shopping center or in a residential area. Each of them has its pros and cons. The table shows a comparison of these options. The choice depends on the target audience and the concept of the atelier.

Comparison of premises for rent

The atelier works only during the daytime and does not create much noise, so it is quite possible to equip it on the ground floor of a residential building. This studio will be open from 9:00 to 19:00. In the shopping center, the studio will have to work according to the schedule from 10:00 to 22:00 - while the shopping center is open. Renting a room located on the ground floor of a residential building will cost an average of 12-15 thousand rubles. For renting a pavilion in a shopping center, you will have to pay about 20-25 thousand rubles a month.

A good option would be the neighborhood of the atelier with fabric or clothing stores. To increase the flow of customers, you can negotiate with the nearest stores so that consultants, if necessary, recommend your studio to their customers.

Studio space requirements:

area not less than 10 sq.m. Optimal - 20 sq.m. The room should not be so small as to cause bouts of claustrophobia in visitors - they associate crowding with the pettiness and frivolity of the company.

availability of electricity;

the room should be divided into at least 3 zones: a reception room with a fitting room, a cutting and sewing shop and sanitary rooms (pantry, toilet, staff room)

the lighting of the seamstress's place of work must meet special standards that are five times higher than the requirements for living quarters;

for professional sewing equipment you need a voltage of 380 volts;

good ventilation;

light walls capable of withstanding frequent wet cleaning;

the absence of surfaces that trap small waste of sewing production.

In order to provide studio services, it is not necessary to rent separate room. You can open a home business. How to organize the work of the studio at home? Clothing measurements can be taken at the client's home, and a mini-production can be placed in your home. The difficulty of this idea lies in finding new customers. You will need to place an advertisement on a site like Avito, hang a sign or an announcement in an elevator, or rely on word of mouth.

Purchase of equipment for the studio

For work it is necessary to purchase equipment. An approximate list of equipment is given in the table. The volume of investments required for the purchase of equipment is 70 thousand rubles.

Studio equipment

Before purchasing necessary equipment, you should figure out what factors affect its price:

producing country;

functionality of studio equipment;

the material from which it is made, its quality indicators;

firm (there are little-known firms that demonstrate good quality, but are much cheaper).

In addition to professional equipment, you will need some furniture and lighting fixtures. Furniture should be comfortable, lighting should be bright enough. This is comfortable conditions work.

Atelier recruitment

Most entrepreneurs realize that in this business a lot depends on the level of the craftsmen who will work in it. Therefore, it is necessary to pay special attention to the selection of personnel. The best option is experienced people you know who can not only sew perfectly, but also communicate with customers. If there are none, you can hire employees on the recommendation of your colleagues or acquaintances. You can also post information about the vacancy on specialized sites. When hiring unfamiliar employees, it is better to install for them probation. Do not forget about the personal qualities of employees. Welcome: honesty, decency, punctuality, courtesy, the ability to take into account the wishes of the client. Carefully select candidates, check people on simple orders. As a rule, the employees of the atelier are women: after all, in the atelier, mostly women bring things, and the work will be associated with tactile contact).

Ready-made ideas for your business

As for the number of employees, it depends on the direction of the studio and its scale. For a small atelier, it is enough to hire two seamstresses - they will work in shifts in 2 through 2 mode so that the atelier can operate seven days a week. If you plan to provide a custom tailoring service, you will have to hire a cutter. When increasing orders, an administrator will be required to take orders.

Set piecework or piecework-bonus wages so that the employee feels responsible and is interested in the results of his work. The minimum salary is mandatory, especially during the formation of the enterprise. Also provide for an additional payment - a certain percentage of revenue. Don't underestimate wages. Otherwise, professionals will go to competitors. The average salary of a seamstress is 20-23 thousand rubles. This includes salary (16-18 thousand rubles) and a percentage of income (depending on the amount of work performed). Tip: if you initially indicate “maintaining cleanliness in the workplace” among the responsibilities in the vacancy, you can save on a cleaning lady.

Keep in mind that in the atelier business, the problem of so-called “left” orders and financial dishonesty of employees is quite common. To be on the safe side, a business owner should periodically show up at work or send a mystery shopper. Cleanliness is checked by comparing the revenue on the days the owner is present with other days. Of course, if you understand that your time is worth more than such visits, it is easier to spend money and install video surveillance at your workplace.

How to advertise a studio

The key to the success of any business is customers. In order for the atelier to pay off and bring a stable profit, it is necessary to actively promote services on the market. You need to start an advertising campaign even before the opening of the atelier.

Ways to promote the studio:

information on bulletin boards in the area of ​​the workshop;

ads on the Internet;

distribution of invitations mailboxes;

placement of announcements in elevators of residential buildings;

a bright sign, banner or pointer;

printing of business cards and leaflets;

holding various promotions, discounts on tailoring certain products, discounts on the first order, etc.

You should not spare money on advertising - be prepared to spend about 30-40 thousand rubles to provide your atelier with orders. Active marketing strategy allows you to speed up the process of recoupment of funds invested in the opening of the studio.

How much does it cost to open a studio from scratch

Initial investment

It is worth not only taking into account all the costs of opening an atelier, but also calculating the monthly expenses. They include rent, advertising, depreciation, payroll, and more. Also to fixed costs include taxes - this table shows their approximate amount, because. they are calculated on the basis of the revenue figure.

fixed costs

Thus, fixed monthly expenses will be about 105,000 rubles. Analyzing the question of how to open an atelier from scratch, we can conclude that large financial investments are not required. Anyone can start such a business. The main thing is to have the necessary knowledge and competently plan all stages entrepreneurial activity.

How much can you earn on tailoring and repairing clothes

With a good flow of customers, the daily revenue of the studio can be from 5 thousand rubles. In other words, you can earn from 150 thousand rubles a month.

We predict the income of the studio:

The cost of an average order for the repair of clothes is about 350 rubles. Approximate number of orders per day - 10, per month - 300

Revenue per month: 350*10*30 = 105,000 (rubles)

The cost of the order for tailoring is 3000 rubles. The approximate number of orders per month is 10.

Monthly revenue: 3000*10=30,000 (rub.)

Additional services (urgent order processing, tailoring of curtains, etc.) - 20,000 rubles. per month

Total revenue: 155,000 rubles.

Net profit per month: 155,000 - 105,000 \u003d 50,000 (rubles)

Annual net profit: 600,000 rubles.

Payback: 6-8 months.

No need to expect big profits from the studio, especially in the first months of work. In order to get orders right away, you need to do advertising about a month or two before the opening.

What difficulties can the owner of the atelier face?

Risk assessment is an important point in a business plan for an atelier. Risks in this area include:

purchase of low-quality equipment;

lack of personal funds, when interest on the loan is added to the usual expenses;

low quality of services (problems with staff);

exorbitant increase in rent;

excess of supply over demand in the market (too many workshops in the area);

business seasonality;

bad choice of location.

Most The best way to overcome these difficulties - to take care in a timely manner that they do not arise at all, or to reduce the damage from them to a minimum. In other words, it is necessary to carry out regular work to assess risks and prevent their occurrence in time.

Technological risks are associated with incorrectly selected equipment, breakdowns, misuse of technological capacities, which can lead to a stop in business processes. It is possible to reduce this risk with regular monitoring of equipment serviceability, high-quality after-sales service, and a competent choice of equipment. Before buying equipment, consult with experts, check reviews on forums, ask advice from entrepreneurs who work in this area.

Successful business at home, exclusive interview with the owner of a home studio Svetlana Skopova

Clothing designer, fashion designer, cutter, tailor - all these professions, whose names sound in the masculine gender, can be combined with one female concept "modiste". This word may be a bit old-fashioned, but it very accurately reflects the essence of the profession.

This is not an easy craft - to make women beautiful, to anticipate their desires, to give advice on choosing the style of outfits. A spectacularly dressed woman is never left without attention. Let's talk about the secrets of creating beautiful, stylish, exclusive women's clothing with a virtuoso of his profession, the owner of a small home atelier, a modern fashionista Svetlana Skopova.It is very popular among fashionistas of the Caucasian Mineralnye Vody, who want to have in their wardrobe outfits sewn for them by the hands of the Master.

The main theses of the interview with Svetlana Sokolova, the owner of her own atelier

• Type of activity: atelier at home
• Occupation before starting business: seamstress, merchandiser
• Starting date of business activity: 2000
• Organizational and legal form of doing business: individual entrepreneur
• The amount of initial investment: 100,000 rubles.
• Source of initial capital: loan funds
• Return on investment: about 6-8 months
• Initial income: 10-12,000 rubles. per month.
• Success formula: "My business is my life"

Svetlana, answer as a professional and practicing milliner: “What does a beautifully dressed woman mean?”

Is it not easy to convince a woman to accept your version of the future outfit?

It happens differently. There are women who immediately and unconditionally agree with my proposal, trust the choice of style, fabric, accessories. And there are ladies who stubbornly defend their point of view. But I don’t want the client to be disappointed as a result, even with her decision. Then I try to demonstrate her choice as clearly as possible, often the reaction is similar to shock. Most often, eloquence and reality win, the lady capitulates, and I sew her outfit according to my vision, based on experience and intuition.

A beautifully dressed woman is always on top

Spectacular blue dress with an open back

Was it difficult for you to choose your craft? How did you start your business?

Perhaps my choice was born and grew with me. As long as I can remember, probably from the age of 5, I constantly sewed something, invented, dressed up my dolls. Then she began to sew for herself, for her mother. But it was an amateur stage, I came to the profession later. Despite my passion for sewing, I considered it only as a pleasant pastime, a hobby. And she dreamed of becoming a lawyer, getting the profession of a lawyer.

But mothers know us better. It was she who at one time took me by the hand and led me to educational institution related to sewing. Now it is not known whether the lawyer corps has lost a great professional in my person. But it is clear that my mother was right.

What kind of education did you receive?

I have a secondary technical education. She graduated from the Voronezh Industrial Pedagogical College in 1997. By profession, I am a sewing production technician, a master of industrial training.

What was the most difficult thing about starting a business? What barriers had to be overcome?

The first barrier is to buy a good sewing machine. 10-12 years ago it was quite problematic. wanted good equipment and nowhere to buy. A big deficit was high-quality sewing accessories, special fabrics. The choice of good matter was also limited. I had to work with what I had and what I had.

Sewing machine - main instrument

But even on a simple sewing machine, from unpretentious fabrics, without special devices managed to sew good clothes. I have always had clients, the lack of orders has never become a barrier in business.

Overlock machine

Do you want to learn how to open a tailoring workshop? We suggest that you familiarize yourself with.

Every business starts with start-up capital. How much did you start with and, if not a secret, where did you manage to find it?

There is no secret. When I decided to seriously engage in business, I took a loan from a bank. It was an amount of 100 thousand rubles. I used it to buy equipment. But if you open such a business today, you will need b about more amount. You can calculate:

• The acquisition of a good, multifunctional - 45-50 thousand rubles.
• Purchase - 15-20 thousand.
• Definitely needed - 18-20 thousand.
• large mirror- 2-5 thousand.
• Mannequin - at least 1 piece, this is 6-7 thousand.
• Hangers-silhouettes - 2 pcs. 3 thousand rubles each.

Mannequin and hangers-silhouettes

Various little things (threads, scissors, centimeters, pins, crayons, etc.) - 5-10 thousand.

It turns out the amount of about 100-120 thousand rubles. To it you need to add the costs of paperwork for opening a business and financial reserve to pay bills for electricity and other utilities for the first time. Let's add the payment for the rent of the premises, but this is in the event that it is rented. If you work at home, then you can meet the amount of 150 thousand to start working.

If clients appear and there are financial inflows, then this money will quickly return (in about 6-8 months), and you will begin to make a profit and satisfaction.

The machine is always at work

Working on an order

How much has your income grown since you started? Did the forecasts and expectations come true?

In the first months independent work my income did not exceed 10-12 thousand per month. It was 10 years ago. I planned to receive 5 times more. After 2-2.5 years, I was already easily earning this amount. But time goes by, desires and needs grow. New frontiers and projected revenues are emerging. Now I set myself the goal of reaching the 100,000 mark. But so far this is not a close prospect. The crisis had a painful effect on my business.

Today, not every woman will allow herself such a luxury as individual tailoring of outfits. Pleasure is not cheap, and the competition is great. Now there are almost as many women's clothing stores as grocery stores. In them, things are cheap and affordable, you don’t need to go to try on. And the exclusive takes time and imagination.

If we talk about forecasts, they came true. And expectations are very ephemeral. Something comes true, is carried out, but comes fresh idea, dream. And you are waiting for new realizations, incarnations. The main thing is to have the desire to make dreams
reality.

Workplace. Everything is at hand.

How is the price of your work formed today?

The price for the work consists of several components. For example:

• order lead time,
• model complexity;
• electricity costs (it takes a lot: it's work sewing machines, steam generator, sewing required good lighting);
• rent and taxes.

Each region of the country has its own price list for sewing services. I use average statistics for the CMS region. They can be viewed on the Internet. There are a lot of points, all types of work performed on tailoring the model are taken into account.

If you name a specific price for tailoring products, then I can name the following amounts:

• tailoring a skirt will cost the customer in the amount of 1.5 to 2 thousand rubles;
• dresses - from 3 to 5 thousand;
• trousers - from 2 thousand;
• evening dress - from 7 thousand rubles, this category is the highest paid, the cost of tailoring a product can reach large double-digit numbers (for example, sewing a wedding dress that is not the most complicated will result in 20 thousand rubles).

Evening Dress

What form of business and taxation have you chosen?

I . Taxation system - . All their financial questions I decide myself.

The best way to maintain tax records for small companies is. With the help of this service, any entrepreneur can independently and at the same time without any problems keep accounting records at his enterprise.

Do you consider it a plus that you are a sole trader? Has this moment affected the payback period of investments in the business?
Of course it did. Since I work alone, I do not need to pay salaries to employees, make contributions to the Pension Fund and the Social Insurance Fund. I pay only as an individual entrepreneur and tax in the IFTS.

Plus, I see that I myself am responsible for my work. As the saying goes, if you want a job done well, do it yourself. The whole process of creating an outfit: from the selection and purchase of accessories, and, if necessary, fabric, to finished product I prefer to lead myself. Only in this way can I fully vouch for the quality of the product.

Completed order on a mannequin

Do you have to deal with regulatory authorities? With firefighters, SES?

Since I work at home, the inspection bodies do not bother me. I myself have a vested interest in keeping my home clean and safe. Well, if suddenly they want to visit me - please. We will solve all questions!

Of course, it is more difficult to please a woman than the inspectors! Have you ever tried to change your occupation, to do something less troublesome? After all, your work is not easy, and sometimes very ungrateful.

Yes, there was such a fact in my working biography. I wanted to work "like everyone else" - in the morning to work, in the evening from work, 2 days off and annual vacation. For a year she worked as a merchandiser in a huge supermarket. But still, it's not for me. Again I returned to sleepless nights over the implementation of urgent orders, communication with customers, search the right materials, the choice of styles, joys, disappointments, the throes of creativity and happiness from success.

Of course, this is not easy and requires a certain type of character. I am an unshakable optimist, and there is also such a word: vocation. Someone is called upon to defend the Motherland, someone to teach, someone to heal. And I'm sewing!

One very famous couturier calls himself a tailor. He is proud of this and emphasizes that not a single idea of ​​the most ingenious fashion designer, not a single perfectly tailored model will come true if it is sewn incorrectly. It is the tailor who ultimately creates those products that we admire when we see them in a picture or on a catwalk. The tailor sews suits and dresses in which women look amazing. I also call myself a “tailor” and am also proud of this title.

What is your business for you? What part of life does he occupy?

My business is my life. It is so filled with it that, even while doing other things, I constantly think about my work. Fortunately, my family understands and supports me. We are happy to discuss prospects, plans for the future, styles of outfits with our daughter. She especially likes to choose models for herself. She is almost a bride, she is 14 years old.

You have many regular customers. Who are they?

There are many customers. And it's not just individuals. I take orders for the so-called extras. This is tailoring of costumes for groups. Among my customers are the Helios dance group, the Kazachok children's choir, and the theater studio. I sew costumes for city events, for example, for the 2013 meeting, she designed and sewed a snake costume. It turned out to be a real masterpiece. And how many Santa Clauses and Snow Maidens are sheathed - do not count.

But I love custom tailoring. Here you can really create, create outfits that you can then be proud of. It's really great to see how a woman has changed in a dress sewn by your hands. How stylish and harmonious she looks.

Suit for Santa Claus

Snake Costume

Children's choir in costumes from Svetlana

Dance ensemble costumes

Dance Ensemble Helios

In such suits only to win!

What do you mean by "style"? What should a stylish woman look like?

Style is a broad concept. I have a VKontakte group, which is called

A tailoring workshop is a place where each of us can place an order for such types of services as tailoring and repair of casual, festive or outerwear. Many sewing masters are interested in the question: how to open your own tailoring studio? It is worth knowing that for each type of business everything is very individual, there are no universal tips in this area.

If you have the ability and a great desire to work in the public service sector, then this is not enough to start working and making a solid profit. To launch the project at full capacity, you need to have the skills of a psychologist, competent coordinator, teacher and entrepreneur. If you add entrepreneurial spirit, knowledge of tax legislation and the financial sector to all this, you are guaranteed success.

The competition in this market is quite strong. Therefore, in order to compare favorably with competitors, the emphasis in work should be on quality and a non-standard approach to each client.

Experts distinguish two types of such an enterprise:

• a small studio in your own house or apartment;
• atelier in a rented room.

The Need for a Sewing Workshop Business Plan

If you have already decided what type of business you will be engaged in, you need to carefully plan your work, i.e. write a business plan. This is a step-by-step plan for the success of your future enterprise. If you do not draw up a document, the risk of failure will be too great.

This estimate is necessary for everyone: both those from whom you plan to take funds for the implementation of your plans (money investors and bankers), and your future employees who want to know their prospects and tasks. But most importantly, the entrepreneur himself needs a business plan for opening an atelier in order to carefully analyze his ideas, to understand how vital and reasonable they are.

AT this document the main points of the future enterprise should be described, possible difficulties that you will encounter in work should be analyzed, and possible ways their elimination.

Purposes of this document:

• for external use - to present your business in the most favorable light to investors;
• for internal use - in this case, the business plan is used as a management tool.

Market analysis, competitiveness assessment

Before you start implementing your plan to open an atelier, you need to analyze the market in your locality. This will help you understand how much competition there is in this industry, whether your business will be successful in the city where you plan to do business.

In addition, you will be helped by the analysis of errors and shortcomings in the work of competitors. Only then will you be able to understand what will be best for your business and what will need to be avoided. Inaccuracies and shortcomings in the work of competitors will prompt you with new, optimal solutions and marketing moves.

How to start a sewing business: registration and documents

It's worth knowing that this type of business is segmented. What does it mean? You can open a workshop only for tailoring, others want to do only repairs, and there are those who are ready to combine both. Therefore, you must immediately decide on the direction of activity.

So, what do you need to open a studio? This type labor activity must be legally registered with the tax office. The substantive form can be chosen in any of the options: or. In order to make it easier to keep accounting and tax records, it is better to focus on individual entrepreneurship.

Selection of workers

Minimum staff should consist of:

• the person who will take orders,
• couturier designer,
• master seamstress.

A fashion designer will need to be paid a good wage. At first, you may not be able to afford it. Therefore, you can invite to work, for example, a female student without a certain experience, but with a desire to work and acquire skills in their specialty.

The tailor must have great experience work in this area. The receiver must be able to accurately take measurements.

You can hire people from among your friends or acquaintances or through agencies.

It is necessary to conclude an agreement with a seamstress, in which it is necessary to prescribe it liability. Since customers sometimes bring in very expensive material or items for repair, in some cases an inexperienced technician can damage the item. Therefore, he must know that he is responsible to the customer for the damaged item.

Another important condition in the selection of personnel is that your future employees must be able to communicate with people and be decent.

Services

Studio services include:

• tailoring;
• repair and restoration of clothes.

It is worth knowing that this type of business is subject to seasonality. This will be especially noticeable if you plan to do only repair or tailoring of outerwear. Seasonality also applies to those ateliers that work with knitwear or specialize in sewing dresses, raincoats, coats and fur coats.

How to "untwist" the studio?

After all are done preparatory work, you need an advertising campaign for your production. This is best done a few weeks before opening.

• posting information leaflets on advertising boards in your city;
• announcement in social networks and on local television;
• distribution of invitations in mailboxes;
• advertising in stores and shopping centers.

Financial part: costs, profit, profitability of a tailoring studio

Estimated costs in the first year of the atelier's operation with such services as tailoring of outerwear, workwear, uniforms for hotels and restaurants, repair of women's and menswear, look like this.

To implement the project, you will need 2,300,000 rubles.

For the first 12 months of work, you can get income in the amount of 3.5-4 million rubles, the next years it is planned to increase revenues by 20%.

Net income from the work of the studio- 2,800,000 rubles. As you can see, the project pays off in 10-11 months. Thus, one can speak of high profitability atelier as a business.

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Atelier services are in demand in any locality. Yield garment business depends directly on the income level of the population. Some entrepreneurs believe that it will not be difficult to open a tailoring and repairing atelier. I found a place, bought several sewing machines, provided a couple of seamstresses with orders and expect a quick profit.

In practice, things don't look so rosy. Many ateliers burn out without earning their full potential. In order for a business to develop successfully, one should take into account a lot of nuances that distinguish the sewing business from other areas of entrepreneurial activity.

Before you start looking for space, staff and funds to open an atelier, pay attention to an important aspect. Many atelier owners are talented tailors, cutters, fashion designers. In a word, people who understand the intricacies of the sewing business and know the market. If you are far from the world of fashion and have never heard the word "patterns", invest in other types of entrepreneurship.

Of course, a talented manager will be able to organize any business from scratch. But only a person who held threads and a needle in his hands, who sewed more than one thing with his own hands, knows the needs of the client and understands what to pay attention to in the first place. If you are only interested in money, and you are far from creativity, develop another business. You can't live here without a soul. An atelier is not a sewing workshop where the sewing of mittens or overalls is put on stream. Here we need an individual approach to each client.

Where to begin

Before you open an atelier, study the market for such services in your city. Pay attention to the large sleeping areas and the city center. It is important to understand if there is a free niche.

If the results are encouraging, find out:

• the composition of the population in the area and the level of income to identify potential customers;
• the cost of services in other studios of the city;
• the availability of suitable premises for the studio.

Repair or tailoring

Rationale:

Financial expenses

It is important to know how much it costs to open a studio. The minimum investment is at the level of 370 thousand rubles. This amount will be sufficient to organize a small enterprise for the repair of things. Profit at first will be minimal, profitability - small. But, after the “promotion” of the atelier, it can begin to generate a stable income. 80 thousand rubles per month with a good flow of customers (10-15 orders per day) can be earned. Average amount check is 250 rubles. Pretty real numbers. In 2-3 years, the costs will pay off.

Money will be needed for:

• rent payment - 40 thousand rubles;
• purchase of equipment - 250 thousand rubles;
• purchase of consumables - 3 thousand rubles;
• remuneration of seamstresses - 20 thousand rubles;
• the salary of an incoming accountant - 10 thousand rubles;
• renovation, refurbishment working area and premises for clients - 40 thousand rubles;
• advertising company - 5-7 thousand rubles.

Have you decided to immediately open a tailoring studio? Investments in opening an enterprise, where from the very beginning they will sew things for individual orders, are much larger. 3.6 million rubles is far from the limit. Things in such ateliers are sewn exclusive, from expensive fabrics, often for non-standard figures. Any whim of the client must be taken into account. It requires expensive branded equipment, elite fabrics and branded accessories, high-class fashion designers and cutters, professional seamstresses. important quality repair premises, stylish design, expensive Decoration Materials. A wealthy client will not look into the “barn” more than once.

An important detail is the well-known name of the fashion designer or cutter, familiar to customers. good master will not work for pennies, at least not permanently. At first, the cost of his services may be lower in order to attract customers, but later, be prepared to adequately pay for skill and creativity.

Paperwork

• register with the tax service or IP (). IP is preferred. So it will be easier for you to keep tax and accounting records.
• select codes: main (provision of other personal services to the population) and additional (tailoring, tailoring of overalls, tailoring of other clothing and accessories for it, repair of household products);
• register with a pension fund;
• take permission to start activities in Rospotrebnadzor and the state fire supervision.

Where to locate the studio

For repairing clothes, a room in a large shopping center, which has boutiques and clothing stores, is suitable. Clients constantly need services for changing the length, fitting things to the figure. Get ready to work quickly and efficiently. The downside is the high rent.

The second option is a room on the ground floor of a high-rise building in a residential area or in a small pavilion next to the passage. The rent will be lower.

Sometimes they do this: the order acceptance point is placed in the center, and the sewing workshop is on the outskirts. The option is suitable for fulfilling orders that do not require urgent execution.

The minimum area of ​​the room is 7–10 sq.m. As the volume of work increases, you can expand.

Studio equipment

To open a mini-studio, select professional equipment. Maybe even used. In order not to miscalculate, take specialists with you.

Minimum set:

• industrial Sewing machines(better than Japanese production) - 2 pcs.;
• ironing board and professional iron;
• professional overlock;
• furniture for interior design;
• consumables: patterns, scissors, rulers, needles, threads, pins, thimbles, crayons, centimeters;
• dressing room;
• lighting devices, forms for through numbering, fire extinguishers.

Staff

At least two seamstresses, you will need an accountant at first. After expanding production, take on an administrator (order taker), cutter and fashion designer.

Set piecework or piecework-bonus wages so that the employee feels responsible and is interested in the results of his work. The minimum salary is mandatory, especially during the formation of the enterprise. Don't underestimate wages. Professionals will go to competitors.

Personal qualities are also important. Welcome: honesty, decency, punctuality, the ability to take into account the wishes of the client.

Carefully select candidates, check people on simple orders. Without regret, part with dishonorable and non-executive ones. The reputation of your studio is above all.

• set the work schedule of the atelier according to the location: either synchronously with the work of the shopping center where your company is located or, according to the flow of customers in a residential area. Optimal mode from 9:00 to 20:00. Saturday and Sunday can be made working. In this case, you will have to expand the staff;
• do not skimp on advertising. Distribute leaflets, deliver flyers to mailboxes. Be sure to negotiate with the owners of stores that sell clothes. Explain to sellers that it will be easier for them to trade if the buyer knows that the trousers he likes will be sewn very close to him. Every customer should receive your business cards;
• pay special attention to clients with a non-standard figure. They make up a large percentage of the studio's visitors. To please them means to receive stable orders for the future;
• always follow the deadlines for the implementation of orders. No one is immune from force majeure. The skill and skill of the owner of the atelier, who can replace the seamstress or cutter in case of unforeseen situations, will come in handy here. Pay any money, hire a seamstress for a one-time job, but the client should not suffer. Otherwise, next time he will choose another studio;
• find a staff of seamstresses. This will allow you to rent a smaller area and save on rent.

After the information received, you should have no doubts whether it is profitable to open an atelier? Of course, this business will be profitable. Take into account all the recommendations - and it will work.