Business plan for the opening of a travel agency. How to open a travel agency from scratch

The travel agency acts as an intermediary between a tourist and a tourist operator and receives money remuneration for it. In the tourist sphere is very high competition. Let's wonder what the travel agency is doing, whether this is a profitable business, and whether to open another travel agency in this market.

What makes travel agency

Agencies on the sale of tourist tickets - this is one of the areas of entrepreneurial activity engaged in sale tours population.

The tour may include a certain number of services selected for individuals individually or have the appearance of a fully formed (batch) tour.

The tour that has a standard service kit: book-friendly hotel, flight there and back and insurance is called batch tour.

The tour, which includes all the same services, but selected individually depending on the preferences of the customer, is called individual.

In the event that it was not necessary to work in a tourist business before, it makes sense to start with the sale of certain types of tour: or batch, or individual. What kind of tour preferred to implement everyone chooses itself.

If you have no experience in the tourist business, then you can first work for some time in an existing travel company to understand everything from the inside. Or you can open a travel agency for a franchise.

Travel firms that have chosen market segment consisting of VIP persons implement the sale only individual tours.The percentage of orders here is of course below, but the cost of tours is many times more. As a result, income from sales of individual tours is much more significant than from batch tours.

In turn, implementation batch tours It is much easier - in this case, everything is selected. Often, potential tourists know what they want and appeal only to make everything, book and pay. Batch tours help to reduce the selection time of a particular service and exclude the possibility that the customer will be disappointed.

The profit of the agency lies in the difference in prices for vouchers between the tour operator who is purchased by the tour operator and the physical face selling. The tour operator deals directly by the tour operator: Makes contracts with the embassies of host countries, concludes contracts and monitors the obligation of their implementation with insurance and transport companies, hotels, etc.

Requirements for paperwork when applying for a visa is strictly regulated by each tour operator in its own way. Responsibility for receiving tourist documents, such as voucher, transfer, insurance and incorrect paperwork is assigned to travel firms.

In order for the tour operator to provide tourists with a complete package of ordered services, travel agencies are obliged to issue all the necessary documents and transfer payment for them within the prescribed period.

Tourist operators provide for fines if the customer decides to terminate the service contract. The dimensions of the fines are stipulated in the contract and may vary depending on the selected tour operator.

Is it profitable to open a travel agency

Many entrepreneurs, opening their travel agencies, flourish. But experts are convinced that, before opening their travel agencies, need to think very wellWhen weighing everything "for" and "against".

If you agree to change the measured life on constant excitement and stress (and without it can not do!), You can start planning your business. After all, with him you will get good income and regular travels in different countries, because the head of the travel agency is obliged to establish business connections.

Among other things, it is necessary to mention high competition in this field of business. Statistics show that 30% of tourist agencies live at no more than a year.

If you still decided to work in the field of tourism, you need to think over everything to the smallest detail and make a maximum effort. So, what do you need to open the travel agency?

What you need to open your travel agency

Stages of tourism agency design.

The most important principle in the tourist business is trust level Customer selected by the customer. Therefore, when registering a travel company, LLC should prefer the PI, since such an organizational and legal form of management inspires more confidence in the customer.

At the same time, the main thing in trust and reputation is how you will work with clients, and the organizational and legal form of your travel agency can be any.

For travel companies, a facilitated form of tax deductions is provided. For example, two calculation options can be used for USN: at a rate of 15% on the difference between consumption and income, or at a rate of 6% of the total income. The most profitable will be the tax rate of 15% in the event that the company has a significant part of the costs.

Travel agency licensing.

Currently licenses do not need. Although until 2007, licensing was mandatory for travel agencies. Now it has become a voluntary business, that is, at the discretion of the owner.

If the manager wishes to increase the level of confidence in potential customers, then the license should still be issued.

Selection of tourist operators for cooperation.

After registering agency, the first thing to pay attention to is the choice of tour operator.

And choose from anyone - a large selection of tourist operators on the market. In this case, it should not be cooperation with dubious operators. A wrapping should be exaggeratedly low prices for services, no good things will lead to anything. Traveling for a tourist can be broken by various reasons, and the dubious operator, in pursuit of profit, is unlikely to warn about it.

Basic emphasis when choosing a reliable operator need to do for the following points:

1. company priorities,
2. the duration of its operation in this area,
3. financial support.

Very convenient for you will be the choice of the operator if its main office is located in your city. In this case, the execution of documents will occur without intermediaries.

Staff

Choosing a place

Advertising, customers

So that the client came to you, you need, to find out the client about you. Here you can use any media: newspapers, magazines, banners, as well as advertising on radio and television, advertising in transport. It all depends on the amount you are ready to invest in advertising.

So, if you decide to open your travel agency, you need:

• properly compile and arrange documents;
• pick up qualified workers;
• choose a crowded office under the office;
• competently to advertise your services.

Tourism is a profitable and promising business industry, which you will definitely regret. This case will allow you to learn a lot of useful and important information, to get acquainted with many interesting and useful people, as well as cheap to travel around the whole world in the "hot" trips. Consider how to open a travel agency from scratch and that it will be needed for this.

Introduction

If you decide to enter the turbines, then you should distinguish the concepts of the tour operator and travel agency.

1. The tour operator constitutes his own route, reserves transport, hotels and solves all organizational issues.
2. Travel agency sells tours from tour operators, receiving his percentage for it.

Travel Company - great and profitable business

You will begin your business precisely as a tour operator is the easiest and most inexpensive way.. Travel agency can implement various tours from different tour operators - usually no restrictions on it. Tours can be both international and internal.

How to open travel agency

Do not know where to start the discovery procedure? From registration in the tax. You can register as IP and how to Ltd.. II allows you to save time and simplify the reporting system, but LLC opens more opportunities to the client.

Then you need to come up with a name, desirable directly or indirectly related to travel. Of course, you can call the travel agency with the name of the wife or a beloved dog, but it is unlikely to bring him popularity. It is better to choose something thematic. You also need to choose the room, hire staff and run an advertising campaign.

Room

As an office, you will be suitable for a small room with an area of \u200b\u200babout 20 squares with 2-3 employees - this is quite enough in most cases. The office is better to choose in the crowded place in the city center. Be sure to make a good room repair, install a comfortable furniture, order a high-quality sign. Travels ordered wealthy people who value comfort and comfort, so do not save on comfortable chairs and sofas.

For office equipment you will need only computer equipment.

For employees, equip comfortable tables, buy computers, chairs, various stationery, racks, etc. You also need a copier, printer and fax. Special attention to the Internet - the channel must be high-quality and stable.

See also: How to open a recreation base (a tourist)

Staff

In order to open a travel agency from scratch, you will need qualified personnel who understands the specifics and knows how to convince people. It is best to recruit people who have experience, with a pleasant voice, external data and benevolence. Usually, the tourmerers receive a minimum wage + percentage of sales from each round, which stimulates them to work more and better. To begin with, you will have enough two or three managers who can cover the main directions of tourism.

Where to take tours

We now turn to the question of where to search for tours. To begin with, you will need to conclude a contract with 6-8 tour operators, of which 3-4 should work on key areas. Usually the Agency receives 5-15 percent of the cost of the voucher. In the first stages, earnings are minimal, but after you sell 10-20 vouchers, your commission will increase significantly. All operators want to sell more, so it is beneficial to work with permanent agencies that implement their programs.

Computers will be needed in order to gain access to the bases of the operators tours. The most common Tour-Box and Tourindex them. Access to them is paid, but you will easily pay off the annual subscription, selling 3-5 vouchers.

Customer search

To find customers are good all means. Be sure to create your own website - now most tourists are looking for vouchers via the Internet. Specify your contact details on it, the main routes, price range. Create a newsletter for registered users through vibers or mail, use sites and contextual advertising services.

1. In the media (local radio, television, newspapers, magazines).
2. In social networks of your city.
3. Classic external advertising (stretching, boxes, flyers, billboards).

Travel agency sells tours, which comes up and provides a tour operator

Do not forget about classic marketing techniques: arrange discounts, promise the best conditions for attracting customers, create a discount program. You can run an advertising campaign in a few weeks before discovery - it will only get an interest in your company.

Profitability

Unfortunately, a ready-made business plan of the travel agency cannot provide - in this business everything is quite individually and depends on a particular city. But exemplary figures can still be given.

To open the office you will need about 400 thousand rubles. This amount includes furniture and office equipment. Renting the premises for a year will cost you about 400,000. We will add advertisements here, other expenses and taxes - another 100,000 per year. Salary staff at the rate of 2 managers - 250 thousand per year (excluding interest, clean rate). Total to discovery you will need about 1.15 million rubles.

If you decide to open a travel company, then you may have many questions that only specialists who own sufficient levels of knowledge and experience can answer. Alas, experts in this industry are not so much. It is very important that all questions on the organization of this business are solved as soon as possible with maximum availability and correctness. Otherwise, you will simply refuse your idea, as to open a tourist agency from scratch is quite difficult without the amount of information.

We collect documents

The opening of business in the field of tourist services requires certain documents. What do you need:

1. Application that you have state registration.
2. Charter of the company in two copies.
3. Decision on the establishment.
4. The original document confirming you paid for registration. This can be or a receipt.
5. The establishment agreement, as well as a request that will allow you to get a copy of the Charter.
6. The warranty letter of the premises owner, at which the company is registered.
7. The original document that confirms the payment of the state duty for receiving a copy of the Charter, as well as an agreement on the establishment, for example, a payment order or a receipt.

Thinking on how to open a travel agency from scratch, you should first collect all the listed papers. At the same time, it must be remembered that the application for registration should be certified by a notary and signed by the applicant. After all, it is he who is responsible for the correctness and accuracy of all information.

If you open an IP ...

If you decide to register as an individual entrepreneur, then you must provide:

Where is the best location of the agency office

Not everyone will decide to start their business in this area. So, how to open a travel agency from scratch at no extent? There is no need to do without help. Of course, not only money play a crucial role. It is very important and where the office of your company will be located.

While all the documents are drawn up, you can search for rooms. In order to open a tourist firm, you will need no more than 20 square meters. Also there should be a personal line for connecting phones and the Internet. So, where the best office is the best:

• City center. If you want to provide travel agency services, attract more customers, the main street of the settlement can be an ideal place. The premises located in the trading or residential building is best suited for the first floor. However, it should be remembered that the cost of renting such a premises will be very large.
• Business Center. Accommodation in this office building can also positively affect your business. After all, in addition to extraneous visitors, employees of the business center will be able to become your customers. The only negative is that you will not be able to place outdoor advertising and signboard.
• Shopping centers. If you decide to open your office here, you will find a large number of customers. However, the rental of premises in a popular shopping center can do to you in a decent amount.

• Sleeping areas. Here, a new tourist firm may be the only one in its kind. In addition, you can save on rental. The only drawback is that you have to make a lot of effort to notice your agency. For this you can use any marketing strategies.

We select staff correct

Many entrepreneurs who decided to start their business in this area, often not fully realize that the staff should be carefully picking carefully. After all, the human factor in this business plays not a last role.

Agencies are based on the well-coordinated work of the team. And for success, it is necessary to select the staff with special attention.

Who do you need

1. System Administrator.
2. Accountant.
3. Sales Manager.

It is worth noting that staff should gradually increase if the travel agency is growing. Experts recommend hiring two sales managers. After all, they are the driving force of your activity. Managers promote your tour project on the market. In addition, sales managers should be able to communicate with people. It is not necessary to hope that the employment exchange will offer you real masters. It is better to do an independent search for a free candidacy.

The first steps towards success

So, the discovery. Travel agency ideally requires careful study of the entire algorithm for creating a business plan. You do not need to be a professional in a particular industry. To begin with, it is necessary to carefully examine the structure of this activity from within and make an analysis of the real position of organizations that have been providing such services for more than one year.

To make it all clear, let's look at the scheme that contains all the components necessary to create a business plan and opening a travel agency. It can be divided into several points, which are connected with each other. At the same time, each stage plays an important role at the very beginning of the activity. That is why none of the items can simply be missed.

Company concept

The travel company's business plan begins with this item. The concept of the company must fully reflect the type of activity. For example, an organization can be or provide mixed services.

In addition, all documents must fully reflect all possible activities of the company. For example, the sale of tickets for railway and aviation transport, customer insurance, departing on the journey, visa registration, limousine order, as well as transfers services.

Determine in advance list of services

Before opening a travel agency from scratch, you need to decide on the list of services. At the request of the clients, the company must provide a translator and guide. The ideal option is an employee who speaks out perfectly in several foreign languages \u200b\u200band is able to execute the guide functions. At the same time, the guide should know all the interesting places that you should visit the vacationers.

A travel agency can buy everything you need to travel. Traveling for tourists in this case will be even more pleasant. After all, they do not have to think about purchases and try to predict all small trouble. It is worth noting that representatives of travel firms very often practice such a service as booking tables in the restaurant. His vacationers can visit immediately upon arrival.

Why it is necessary

Those who have already begun tourist and hotel business are necessarily making all the necessary documents if their client receives a passport. In addition, they are fully readily provided by the accompanying or personal guide.

Very often the person who leaves abroad does not know a foreign language. As a result, this may greatly make it difficult to communicate resting with the local population. To this not happen, many are asked for help in the travel agency and hire a translator. It is worth noting that the company should provide a specialist in the field of foreign languages \u200b\u200bon the first requirement of vacationers.

Scheme of fulfillment of all major stages

Before opening a travel agency from scratch, it is necessary to clearly imagine what scheme it acts. Many have not fully worked out their plan and eventually they simply could not engage such a type of activity. Let's figure out how the technology of implementing, promoting and developing a tour enterprise is built on the example of a particular trip:

1. To begin with, it is necessary to determine the demand and suggestions in the tourist services market.
2. Create a detailed description of the service that the agency will offer to its customers.
3. It is necessary to develop and design the content of all the company's services processes.
4. Work in detail the route.
5. Form a general chart of movement.
6. In mandatory, it is necessary to make up the list of services with which the client will be able to use immediately, arriving at its place of rest.
7. A complete study of the route for which the tour will be held.
8. After that, it is necessary to analyze the designed round.
9. Then prepare all the documentation.
10. Do not forget about control. It is better to choose the most effective method.
11. At the end of the development of the route itself and the preparation of all documentation, advertising, various marketing strokes and methods of promotion, should be engaged in advertising. This will make your product in demand.
12. It is important to choose the right way of sales, as well as methods of obtaining payment from customer.
13. Of course, the cost of the cost and the final price of the tour approach should be calculated before selling.
14. Only after all this starts sales, and then control over the quality of the services provided and the process of customer service.

Travel agency from scratch: pros and cons

Everyone who wishes in the field of tourist services, gets up to choosing: start everything from scratch or purchase a ready-made business. At the same time, many forget that the first and the second option possesses its shortcomings.

A travel agency created from scratch has great advantages than the repurchased company. You do not have to fight with old orders, conquer your respect for subordinates. In addition, many sold travel agencies are unprofitable. As statistics show, 90% of those organizations that are put up for sale can be considered complete bankrupt. However, business, open from scratch, has disadvantages. First of all, you will have to spend a lot of strength and, of course, time to develop routes, observed a new room and develop a client base. In addition, you will need investors for opening a business in this area.

How much you need to invest

The opening of the travel agency from scratch is a matter that requires large investments. So how much will the money go for it? Let's calculate:

1. First of all, it is necessary to register as a legal entity - from 25 thousand rubles.
2. Repair the premises and get furniture - from 75 thousand rubles.
3. Install computers and office equipment - from 60 thousand rubles.
4. Develop your corporate style and resolve the issue with polygraphy - from 10 thousand rubles.
5. Create a website of the company - from 35 thousand rubles.
6. On other expenses, as well as on connecting phones and the Internet - from 50 thousand rubles.

As a result, a decent amount is obtained: about 255 thousand rubles. This is an approximate cost calculation for a travel company with three employees and an office in Moscow. In other regions, the cost will be significantly lower. It should be remembered that the specified amount will be required only for starters. The opening of the business in this area requires high costs. In addition, you will have to spend about 150 thousand rubles every month. Therefore, initially you should have in stock from 500 to 700 thousand rubles. Bringing a profit Travel agency will start only three months later. If there is no such amount, investors will help. To open a business in this area, it is necessary to have initial capital.

The most important thing: market entry

The success of your company depends not only from a well-positioned office, professional workers, but also from advertising. This part should invest a lot of money. Only good advertising will be able to attract potential customers to you. It is necessary that everything learned about your travel agency. So, everything is ready and you celebrated the discovery. Travel agency is ready for normal operation. But where to take customers?

Do not wait for a large thread of those who want to relax. To work a minor tourist database, you need to spend some time. If you correctly come to the case, then you will soon be spoken. As you know, people with greater hunt believe their friends and acquaintances than advertising. That is why it is very important for you at this stage with attention to your customers.

There is another option. You can open a franchise-based agency. Already a well-known brand does not require promotion, and it will be much easier for you. After all, it does not require special efforts in terms of advertising. How to proceed? You decide.

The easiest way to open a travel agency is to buy.

But if you still want to do it yourself - we offer you a step-by-step instruction from the expert of Fleight.ru.

Tourism, despite all recently experienced difficulties, remains extremely attractive business sphere. It makes it possible to open its business with small investments and is associated with a mass of positive emotions: help people arrange holidays, and after hearing their positive impressions - very nice. Nevertheless, the turbines - "strong nut". In order not to break the spears about him, or rather not to lose all the money, you need to be very weigious and seriously approach the discovery of your travel agency.

Where to begin?

First of all, it is necessary to find out how the tourist market is also arranged. The business owner must decide: to work him with a franchisor or as an independent agency. Opening yourself, you take on more risks. First, unknown travel agencies do not cause confidence, which means they need more serious efforts and budgets for promotion. Secondly, they will have to independently address the acquisition of technologies related to search and booking tours. And thirdly, it is so harder to work with tour operators - vendors of the tourist product.

In modern conditions, it is not more efficient to open independently, but under the brand of a large network of travel agencies.

Network travel agencies offering franchise can be divided into major categories, each of which has its branches.

1. Travel agencies from tour operators whose task is to sell a tourist product of this supplier. It is obvious that the tour operator can offer a low cost of vouchers only in some directions, so such a travel agency may not be enough in profitable.
2. Travel agencies receiving traffic from offline channels. Such agencies are not limited in the choice of tours suppliers. Their minus is the weak development of Internet technologies.
3. Travel agencies receiving traffic from online channels. More modern networks that attract an audience with the help of the Internet and owning various online tools for searching, booking and selling tours. Minus - such a network misses the "classic" offline audience.
4. Networks uniting online and offline communications channels and providing technologies to automate work, as it makes mellier. The main mission of such companies is to give travel agency with the help of modern technologies to sell the most profitable tours and deliver this process to the flow.

When choosing a franchiser, it is important to pay attention to his experience and the specifics of doing business. Some companies have a high risk of bankruptcy during the crisis. This is due to the fact that in a number of situations, the tour operator may require a prepayment for tours of up to 100%, while tourists often pay them in parts, and the network of the network does not have a sufficient financial "airbag" for such a case.

There is no definite formula for the opening of the travel agency, which is 100% profitable. Any business involves the establishment of business processes, and therefore, a certain guarantee of success often becomes competent management and, of course, the ambitiousness of the Travel Agency itself.

Before opening the travel agency, it is important to analyze the presence of the target audience. If you are going to open in a big city - St. Petersburg, Moscow or another millionth - analyze it entirely does not make sense. Choose the most attractive area and appreciate how in demand your company will be in it.

Another important element of preparation is an analysis of the competitive environment. Find out which agencies have nearby that they offer, what are your competitive advantages and differences from them. You can even come to a competitor travel agency as a secret buyer if you really need it.

Investment size

Attachments to the opening of travel agencies are usually relatively small: this business does not require expensive equipment or purchases of goods. Nevertheless, the volume of investments can be very different. The main costs of expenses at the opening of the Travel Agency - Office Rent, the purchase of equipment, the cost of promotion and payment of the contribution, if you open a franchise agency.

The greater the city, the higher the amount of investment for rent. The rental rate in 2016 is on average about 1.5-2 thousand rubles per 1 square meter. M, but in Moscow and St. Petersburg, it may be somewhat higher - on average from 2.5 to 4 thousand rubles. Thus, the minimum volume of rental costs will be about 30-60 thousand rubles.

Personal experience

For high-quality customer service and minimizing queues in the office optimally operate to two managers at the same time. To accommodate two jobs and a comfortable waiting area, a room from 15 sq.m. is required.

Do not forget that the room is likely to be repaired. Even if it is in good condition, it will be required to lead to certain standards. For example, our offices must necessarily be discarded in accordance with Gaidlein. Compliance with these requirements allows you to create a comfortable atmosphere for customers and managers and increases the loyalty of tourists to the brand as a whole.

As for the expenditures on furniture and equipment, there is a large variation in the amount of investment. You can buy inexpensive furniture and used equipment or choose more expensive options.

Do not forget about the costs associated with the registration of the agency. You will need to issue an IP or LLC and pay the state duty, to open a bank account (for which the bank will take the commission), to gain the staff, issue employees in the Labor Inspection and Pension Fund. If there are no strict reporting (BSO), but the cash desk, then it is required to register. As for the cash service, then Fleet.ru, for example, cooperates with the largest Russian banks and offers favorable conditions for the franchisee.

The average costs for the opening of the travel agency "Fleet.ru" (with furniture, appliances and repair) will be about 150-200 thousand rubles.

The budget for travel agencies again can be different: there are both expensive methods and channels that do not require any investment. On average, you need to lay on this article costs of about 100 thousand rubles in the first 4-6 months of work.

Among the permanent costs of travel agency - the Fund for the remuneration of managers. Their salary is made up of salary and interest on sales. In St. Petersburg or another major city manager can receive 15-20 thousand rubles of salary + 10-20% of the agency's profits. If we are talking about a small city, the relationship will be 10-15 thousand rubles of salary + 10-20% of profits.

At the same time, calculating the volume of investments, it is necessary to firmly understand that in the first six months the agency can work without profit. And this means that you need a certain financial "pillow". Therefore, it is not necessary to invest your last funds. Also, the entrepreneur needs to be understood, at the expense of what he himself will live. Money should not be associated with its current costs, you need a clear budget allocated for business development.

Step-by-step instruction

At the initial stage of development of travel agency, a very important point is promotion. So that it worked well, you need to understand which tourist attraction channels are most effective in a particular case.

See what potential partners are next to your travel agency. Tourist audience adjacent to the audience of leisure areas - restaurants, cafes, bars, beauty salons, etc. You can make contact with representatives of such business and carry out joint stocks, spending a minimum of funds. For example, you can jointly provide discounts to customers, print double business cards, prepare and accommodate Table Table Timets on the tables with information about partner, etc.

Keep in mind that tourists come to the office, next to which they live or work. Therefore, it is important to convey information about your opening and existence to residents of nearby houses. If you opened in a residential area, you can make a mail newsletter. Moreover, it should not be an attempt to sell a tour, but a beautifully decorated invitation to visit your office.

Try to use local media: Tell them about your opening, let's regularly advertise. Remember that Promotion should be permanent, it should never stop. Otherwise there will be no influx of new tourists.

The first customers are your acquaintances, so you need to call them all.

Personal experience

People spend a lot of time on social networks and do not want to leave comfortable space. In contact with,Facebook. And other similar platforms are a modern, popular and budget channel of attracting tourists. Fleet.ru developed a special tours search module in social networks. Thus, the tourist can search for tours where it is convenient, and from there send applications for selected vouchers.

If you have discovered the agency in a small town, it makes sense to enter the audience in the city-forming enterprises, to negotiate with their leadership and leisure department, to offer employee participation in interesting events, etc. Remember that tourism is not limited to foreign directions, you can sell internal. They are well suited to "teach" the audience to themselves in particular and towards travel through travel agencies as a whole, gradually translating customers to foreign batch tours.

Deciding with the format of work, a place for opening and promotion channels, you need to start searching managers. To determine how many people will need to be in the state, you need to understand how much your customer base is and how many people will come to the office. Most often, 1-2 managers work in the travel agency. One of them attracts customers, calls, invites to the office, processes applications, the other - sells tours in the office, works with coming tourists, leads further work for the sale. It should be understood that tourists, coming to the office, do not always buy a tour immediately. More often, they simply recognize the information, and to bring the transaction to the end, with them it is necessary to maintain communication.

Businessmen should not independently take on the sale of tours. The entrepreneur must think strategically, to promote travel agency, follow development, watch what business lacks, etc. If you leave with your head in sales of tours, it will be impossible to manage the business.

In modern travel agencies, the automation of processes related to search and booking tours and processing incoming applications is important. Travel agency managers have to look for suitable tours hundreds of times per day. To do this, you can use "search engines" that are on the website of each self-respecting tour operator. In this case, the manager will have to actually work manually, open many sites and tabs to find a suitable tour from different suppliers, and during this time the price may change. In addition, too much time will go to work with one tourist.

Today there are special search engines that "collect" proposals from all tour operators. They allow you to accumulate all the information in one information space and save the time of managers. When choosing such a service, you need to be attentive: it can "chrome" relevance and accuracy. The system must in the online mode to download and update information about the composition of the package and its price, instantly update the data on the hotel and on the flight.

Personal experience

Fleet.ru has developed a tour search system that contains offers from all major tour operators and updates data on real-time vouchers. The agency can install the service to its website and promote on social networks. In this case, the tourist himself makes the lion's share of the tour search. As a result, the time for the work of the manager with one client is reduced from 2 hours to 40 minutes.

Another important point is the tour reservation. It is much more convenient when the agency does not independently communicate with the tour operators, and uses the booking center services. In Fleette.ru created its own Central Bank, which simplifies the work of the travel agent, increases the speed of customer service, allows you to store data on all applications in one place, increases the security of tourist databases and provides a higher percentage of sales and additional bonuses when executing a plan.

The issue of accommodation travel agencies should pay special attention. First of all, analyze the city in which you plan to open up, and a specific location. At first glance, the most successful option is an office in the center of the city. However, it does not always guarantee success, as well as the discovery in a residential area.

It all depends on the specific place. If you reveal in the center of a budgetary area with a new building, it may not go. The bulk of the population here is young families, often bought housing in the mortgage and have no extra finance for travel. Therefore, try to choose to accommodate the areas of the middle and elite class.

You can open on the first floors of residential buildings, in separate buildings or shopping centers. In the latter case, it is better to choose modern buildings and try to avoid old low-class buildings. But this again depends on the specific shopping center, its location, freshness of the repair presented by brands.

Also should look at the surrounding. For example, you can open next to the grocery store. This is not necessary to establish a well-known network, but it is necessary to navigate the price segment above average.

Another advice: it is best to open where there is an opportunity to place a light sign.

Signboard is 20-30% of the success of travel agencies. Without it, it will be hard for you even to those who go to your agency purposefully. And the signboard will also "lure" those who simply pass by.

As for the premises itself, there are also certain requirements. First of all, you need to focus on the convenience of the tourist. It is desirable that the office is a square shape: so it will be easier to swell and create comfortable conditions in it. It is important that in the room there are windows, otherwise the atmosphere will "push" to the client. Bottles and semi-breeding rooms are not the best choice.

Do not open on the last floors. If there is a bandwidth in the building, it should not be difficult. If the tourist to purchase a tour or receive documents, you need to take a passport, write your data and climb the 11th floor, then it will rather refuse to go away in general - few people will want to overcome so many obstacles.

It is advisable to provide in the office of the waiting area. When all managers are busy, the client must be able to wait for his turn with comfort. Otherwise, he will just go to another agency. In the expectation zone, it is worth placing coffee, tea, a cooler with clean water.

Another important point is a children's corner. One of the key types of travel agency customers is a woman 30-35 years old with one child. Accordingly, it is necessary to provide a gaming zone in which children can do something while parents choose a tour or expect their turn.

Documentation

To start the activities of travel agencies, you need to register LLC or IP. Everyone chooses the preferred form for himself, it is worth noting that the owner of a registered IP is responsible for the obligations of all its property, and the LLC is in the amount of authorized capital. Also, the owner of the tourist business needs to decide: with a imputed or simplified taxation system, it will work.

Many leads to confusion, the issue of licensing travel agencies. Earlier, to sell tours, travel agency really needed to receive a license. But according to the current rules, licensing is not required. At the same time, for travel agencies, a single all-Russian register on the basis of the Association "Tour Recovery" was created. It is not yet clear whether it is necessary to participate in it or the registry is recommendatory. This question should clarify additions and edits to the law on tourism, published in 2016.

After in 2007, the mandatory licensing of tourist activity in Russia has canceled, many entrepreneurs began to ask the question - how to open a travel agency from scratch, and the Internet proceeded by step-by-step instructions for this type of business. It is not surprising, starting investments are minimal, and this profitable business pays for small investments after the sale of only 500 vouchers. What is needed to open a travel agency and where to start?

There are 2 types of service providers - travel agencies and tour operators in the tourist market. Travel agencies sell ready-made tours, while the operators develop them: they pick up hotels and book rooms in them, organize the airline and they also set the size of the commission, which will receive travel agency for the sale of the tickets.

Travel agencies in turn are two types: some specialize in inland tours, while others on international.

Opening of a cost-effective travel agency from scratch

So, before opening a travel agency from scratch, you need to choose the priority direction of sending tourists - abroad or within the country. In the first case, they usually offer some unique thematic trips, such as visiting all major churches of Russia for 7 days or ecotura with a demonstration, how to organize strawberry on Dutch technology, as well as you can take foreigners. In the case of international destinations, they usually bet on a popular beach vacation and elite expensive tours.

What you need to open a travel agency

• Registration of agency in the quality of a legal entity - LLC or IP. In most cases, the form of an individual entrepreneur is more profitable, as it is less costly and does not require authorized capital. However, some tour operators refuse to work with firms registered as an IP.
• Rental room. Enough to find a room from 20m2 and preferably in the city center. It also makes it possible that it is better to place an office next to other travel agencies, since customers love the choice and will be happy to go to all the nearest firms to choose the optimal tour and the best price.
• Repair and arrangement of the room. Cosmetic repair of an area of \u200b\u200b20 m2 will cost 50,000 rubles. Another about 18,000 rubles will have to spend on holding two telephone lines, as well as to spend the Internet. In total, it will be necessary to spend about 100,000 rubles for the furnishings and purchase of equipment.
• Until 2007, a step-by-step instruction How to open a travel agency included a license from scratch and collecting documentation, but now paper red tires are minimized, because of which everyone attracts this type of business.
• Obtaining statistical codes and opening an account in a bank, not forgetting to report this to the tax.
• Accessing access to a single search for tours and tour operators. The most common example of Tourindex.ru. Access costs from 13,000 rubles per half year and allows you to quickly show the client all possible suggestions without going to the site of each tour operator. Any step-by-step instructions on how to open a travel agency from scratch certainly notes that access to the base of the tour operators is the most important step. If you allow the means to also purchase special software to simplify document management, costs about 9,000 rubles and is designed for 4 places.
• Search and hiring staff. It will take at least 2 sales managers, and the business owner itself usually combines customer service and administrative work. Accountant in staff usually do not take, and pay a part-time 5-8 thousand rubles per month. The salary of managers is approximately 10,000 rubles + 1-3% from the sale of tours. Also, employees periodically send in the introductory tours of popular destinations.
• Signboard, advertising and site creation - customer search. Here, too, it is necessary to determine the priorities - to bet on the Internet or traditional advertising, because today there are costly robes. However, all firms that thought how to open a travel agency and that for this you need to eventually agree in one opinion - the best advertising is a supragan radio, recommendations of satisfied customers.

The average price of the tour in popular destinations is about 700-800 $. Agency on average earns a 10% commission from the sale of the tour, that is, 70-80 $. In the first year of the work of orders, there will be few, about 40 contracts per month in summer and only 15-20 in winter. The most difficult to survive the no-season in the first year, as well as send 400-500 customers abroad. If the firm has successfully survived the first year of work, then in the future the number of customers will constantly grow by 2-3 times.

And when a tourist agency is completely strengthened, it can try to become a tour operator. To do this, it will be necessary to buy a policy of liability insurance for 5 million rubles and enter the unified federal register of tour operators. This will allow you to independently form tours, satisfying the demand of permanent customers for exotic directions and establish our own prices.

4 comments.

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You will not be able to win in a competitive combat with large players by lowering prices, so you have to work well that your services cost the money you ask for them. The services that distinguish you from the rest are very important. The overall quality of services is the key to success.

Tourism is an industry with extremely high competition, and opening a travel agency, you act on a large amount of hard work. And at the beginning of the business you will not be able to take advantage of the possibility of free or extremely cheap holidays, you just have no time. So motivation should be related to the work and services you provide.

You will all days to negotiate with people - personally or on the phone, which requires effort, even if you like to communicate with people. If you have insufficient endurance for this, you should not open a travel agency.

In the tourist business, it is more important not to sell vouchers, but rather sell consultations. Your customers want to be sure that they can rent a car, go for a walk or get vegetarian food. It is very important to provide them with a personal approach.

You do not need to have experience in tourism. He, of course, will help, but the most important thing is to be ready for rapid learning.

How to start

It is possible to open a travel agency at home, having a computer and a telephone. You can start building a client bease with friends and families, so technically start easy.

But you need to think about more if you want business to survive. Competition at the local level or at the level of passing street - there is not enough high level for business success. A truly local business will not survive in the market. You need to be accessible in all the country.

Look at the areas that are not very well covered by travel agencies and start the business there. Or you can start a business that provides specialized travel services and does not require an office.

How much does it cost?

The costs of the office can be very large, but if your travel agency has a narrow specialization, you can save at the office by removing it in the area where it is cheapest.

Staff:

However, a remote, but cheaper office may become a disadvantage when it comes to hiring staff. This is not the industry whose employees receive a very large salary, but there is a competition for good staff.

Look for people who have experience in tourism and who will attract a cheap vacation and offer them good working conditions. Roughly speaking, the salary will need to spend as much as for renting an office, but you need to be ready to pay more for the experience or knowledge of foreign languages.

Before you open a travel agency, you need to think about how customers learn about your company. Local newspapers, yellow pages, teletext - good ways, but they are not cheap.

Advertising from mouth in the mouth is effective, but know that this is not the business, where with good service to you will definitely turn out again. Your customers will tell about the excellent service they received, their friends, but high price competition will make people study other options, even if they eventually turn to you.

Opening travel agency

Develop a plan

Develop a realistic business plan for opening your travel agency. You will need to successfully compete both with existing agencies and with sites, with which people can book themselves to their hotel and plane tickets. If you do not have experience in the tourist business, you can work for several months in the existing travel agent, so that it appears.

You should also have a realistic financial plan. After its compilation, consult the accountant.

Determine niche

During the development of the business plan of the travel agency, focus on your distinctive features. Loading holidays, travels that include more than one flight and armor in a hotel and a guide tours are much harder to plan, using online services. Many firms also prefer an independent organization of trips using the Internet to work with a certain travel agency. Defining its niche, focus on what you are interested in what you are competent. If you have a lot of experience, for example, in sightseeing tours to Europe, it is better to open a travel agency that specializes in such tours. If you have connections in the business environment and the experience of organizing corporate trips, it is better to open a travel agency focused on the company.

Create connections

Advertise your travel agency, emphasizing your specialization and focusing on potential customers. In its promotional materials, for example, in a brochure or on the site, describe your experience in organizing tours and why people will be difficult to organize them independently. Based on your knowledge, you may be able to save customer money, uniting tours or organizing them at a less downloaded season.

Profit travel agency

The arrival of travel agencies is the Commission that it receives for the sale of the vouchers of the tour operator. The fame of your travel agencies is important, because international tour operators will not provide a large commission of an unknown organization. Commissions can be very different.

The minimum commission begins with 10%, and in well-known travel agencies it reaches 18%. So it will be difficult for you to compete if you just start.

For example, if the average cost of a ticket is 25000 r., Turning 4 vouchers per day, you can get an income of 300,000 rubles. A month, which should be enough to cover costs.

How to open a franchise travel agency

How to open a travel agency and do not go bankrupt in the first year? (This happens with 90% of new firms) one of the solutions of this problem is the opening of the Franchise travel agency. You will be provided with a business model of business, ready brand, connections with a tour operator, debugged business processes. For this, of course, you have to pay, but, as a rule, the fee is not very big.

If you are new to business, then franchise for you is the best way to open a travel agency. Unfortunately, today there is not a lot of travel agent on the Russian franchise market, so the choice of franchisees will be limited.

How to open a tourist business

It should be understood that the tourist business is a significantly broader concept than a travel agency or travel agency. Tourist business includes hotels, transportation, organization of excursions, etc. In general, you can highlight 2 directions of the tourist business:

1) Your customers are resting elsewhere. Your firm organizes the collection of documents, delivery and negotiates with the host party, which is engaged in servicing tourists. According to this scheme, almost the entire tourist business of Russia works.

2) Another option is to take tourists from other cities and countries. According to such a scheme, a large part of the tourist business of such countries as Turkey, Egypt, Spain, Greece, etc. Although there are travel agencies that provide local residents to relax in another country.

The organization of the tourist business of the first direction is much simpler because it does not require the creation of infrastructure, the construction of hotels, maintaining attractions in purity, ensuring tourist safety, etc. Usually when in Russia they talk about the organization of the turbines, they mean this.

Tourist business relating to the first direction can be divided into 2 directions: travel agencies and tour operators. Travel agencies are engaged in reselligents of ready-made tourist products, and usually do not require large investments for their opening. Tour operators are engaged in the organization of the tour, often rented airplanes and hotels in abroad. They carry significant risks, but also receive significant profits. The implementation of its tours they are engaged in both themselves and with the help of travel agencies.

In the tourist business does not need to be confused travel agency and tour operator. The difference is that travel agencies sell tours, and their tour operators organize them. You can open a tour operator, but you need to compete with large companies that buy places in airplanes and hotels in bulk, which reduces the cost of their tours.

How to become a travel agent

So, you decided to become a travel agent, that is, to sell trips to one or more tour operators. You are not carrying substantial risks, however, the most difficult business problem falls - the issue of sales.

Business idea: open a travel agency from scratch

And it is necessary to solve it well, because commission is the only source of your income.

First of all, it is necessary to determine the direction of activity. Will you work only at the most popular areas (Turkey, Tunisia, Egypt) or will you provide tours to almost all countries? Will you specialize in beach holiday or skiing? What tour operators will you work with?

When answers to these questions are ready, you need to think about how you will attract customers. Use advertising in print media and the Internet, give the firm a good name, come up with a highlight. And do not forget to serve customers well - then they will turn to you again and bring friends.

How to become a tour operator

In order to become a tour operator, serious initial investments are needed. It is the tour operators who are organizing tours and set prices for them, as well as the size of the commission for travel agents.

Most often, tour operators appear from successfully developing travel agencies, thus immediately have the market for the sale of their services.

How to open a tourist firm without starting capital

Open a tourist firm without starting capital is possible, but it is necessary to understand that it will have to abandon all the benefits associated with large expenditures. And this is, above all, office, advertising and staff. The problem of lack of personnel is solved easily. While the profit is small, you can do everything yourself. When the number of clients, and, consequently, the scope of work and profit can be hired personnel to help themselves. The absence of an office due to the lack of personnel is also not a very big problem. You just need to find another place to meet with customers.

The lack of money for advertising is a serious problem. It is necessary to look for customers yourself without spending high tools, build a client base. You can use the Internet, communicate with as much as possible people and tell them about our services. ... By and large, the opening of a travel company without start-up capital and is to solve this problem.

How to open a travel client travel agency

Working with corporate clients is allocated in a separate niche of the tourist business, and if you open a travel agency, focusing on them, you can get many advantages. But enter this market can be difficult. Many companies have their own staff who are engaged in tours, or travel agencies with which they cooperate for a long time. However, new companies have regularly appear that there are still no established relationships with travel agencies, and some companies are not satisfied with the work of the travel agencies with which they cooperate, so to open a travel agency can be a good idea. Or you can find a place as an independent travel agent working at home. In any case, with the right approach you can earn very good money.

Responsibilities

Owners of travel agencies working with corporate clients often have to deal with various duties. In addition to buying tickets (and adding markings to their value) and the fulfillment of other functional to travel agents, corporate travel agencies may also provide the following additional services:

• Search for "burning" tours
• Help in the design of visas and passports
• Organization of delivery of clients to the airport
• Performing special requirements of the managers (for example, renting limousines, delivery of cardio simulators to the room, etc.)
• Implementation of all agreements required in order for the client's company to visit all congresses and conferences
• Providing services for planning all other meetings
• Providing cost management services in order to help customers keep expenses under control

The nature of the corporate business model is such that many services may require, notifying them for a very short time.

But instead of becoming a nuisance, urgent work is always the opportunity to take big commissions, although in this situation you need to act in circumstances. Perhaps you should not raques for an important client that makes many orders, if only they are not always urgent.

Potential clients

Almost any company is your potential customer, although it is more likely that large companies with a large number of employees will work with travel agencies. Most likely, the number of your customers will also enter:

• Companies, too small in order to contain their staff who will be engaged in tours and too busy to engage
• Departments engaged in the organization of tours in large companies. Perhaps they need your help
• Travel agencies that do not cope with the scope of work
• High-ranking leaders who travel so often that they need a person who will only deal with their plans.
• Musicians (including groups) and professional athletes

Some, for the year they can visit immediately in several countries. That is why the idea with the opening of a travel agency is simply ideal for the start of your own business. There are travel agents on the tourist services market, as well as tour operators.

Tour operators are engaged in creating a tourist package, which includes: the development of routes, the purchase of charters, booking of the hotel rooms, the organization of transfers, organize the reception and dispatch of tourists, help when choosing excursions.

Travel agents are essentially sellers of tourist vouchers (such intermediaries), they are directly related to the tour operators, concluding an agreement with them to provide their services. Earnings of the Taagents, the percentage of the income sold by them by vouchers.

Before opening a travel agency you need to know:

1. To open the travel agency, a crowded place is perfect, it is desirable that there were some public institutions nearby: banks, offices, business centers I.T., because in the future they will be your regular customers. Do not save on the arrangement of the room, make it as much as possible, you can create a thematic style, in general it should show the level of your services and attitude to the client.

2. All information about your agency must be in a prominent place so that the client can read it without any problems. At least now, the license is not needed, but the insurance of your activity should be, that's it and hang on the wall. Also in every season of work, you will receive positive feedback and gratitude from travel agents, it can also raise reputation in the eyes of customers.

3. Pay attention to the fact that before opening a travel agency, you will come across a considerable amount of difficulties and it will take a lot of time. Therefore, it is recommended to immediately buy a turbine industry, it will relieve you from many organizational issues.

4. Depending on the amount of Finance you have, you can even think about the already well-promoted and successful turbines, it will be a very big advantage in further work. The success will affect such factors as: a well-known name, positive reputation, a large customer base, as well as the agency known to all. If you agree to leave former employees, it will also become a small advantage, because qualified workers knowing their work - the deficit in our time.

5. But before you take a ready tour. Business, carefully read his prehistory, learn about his reputation, popularity among customers, which market share in the market it is necessary because the competition is very very big. Be sure to learn about feedback, there are complaints or complaints, and most importantly - whether this agency is not sued.

Detailed business plan for travel agency and travel agencies:

If you still decided to open your tourist firm, we will tell you in detail where it is worth starting this business to in a short period of time, you could earn on it.

1. To begin with, the correct step will be the compilation of the business plan of your agency, analyze the budget, it must be selected with the reserve. Get acquainted with the demand for tourist services in your area, as well as with the level of competition, because it is very large. If you do not trust your own visions on the situation, then the correct all will turn to people who specialize in the peculiarities of marketing research.

2. Before you register any entrepreneurial activity, you must go through many legal nuances. To register travel agencies, you can go in two ways: as a private entrepreneur or a limited liability company. Since today they canceled the requirement of licenses for travel agencies, when concluding a contract with a tour operator, you can immediately begin your activities.

3. If you are still configured to get a license for the full right to occupy tourist activities, then this will require a number of legal procedures that meet the requirements of the state. These requirements include such conditions: your staff should be 20% of employees with secondary special education in the field of tourism, or from people who worked for more than three years in this area, and they should also be well developed communication skills.

4. The director of travel agency should be with the highest, secondary-seat education, and his experience in the field of tourism should be more than three years.

5. As a room, an area of \u200b\u200b25 square meters is perfect for the facility. meters. The city center will be an ideal place to open it. The room should have the main entrance and preferably a parking space for cars.

Business idea: how to open a travel agency from scratch?

The location for new travel agencies should be chosen near other, the same agencies. Thus, customers will be convenient to choose between suggestions. The main criteria for which the client chooses the travel agency consist of a boat hotel and the magnitude of the discount provided. The office of the office should please the client's eye, because people who want to take advantage of your services impose great hopes to the agency and have solid money in his pocket so that you should not disappoint their expectations. No matter what size premises, the signboard should attract attention and be memorable.

6. Treaty with tour operators. Before choosing several tour operators, decide which target audience will be at your travel agency, in which area of \u200b\u200brecreation it will work. Also decide the issue with the specialization of tours, usually it is international and internal.

7. For greater confidence, it is recommended to make an agreement with ten tour operators. Approximately half of them must be answered by key areas, which is how your travel agency specializes, there will be a good example of Egypt and Turkey, because it is some of the most popular recreation countries. The remaining operators can be divided according to another, less popular area, it is necessary to expand the range and loading the work of the Agency. Such a division will be correct because at the end of the sease of the main proposals, people who prefer to travel all year round will be able to choose from a variety of other vouchers.

8. Not a little important factor, when choosing an operator, its time of work in the tourist services market, as well as customer confidence and is definitely reputation.

Do not dwell on any of the tour operators, justifying this personal attractiveness and fame of the company. It will correct to distribute contracts, each of which would have answered its direction. Thus, the client will be able to choose the most suitable cost for the provision of hotel services. You will not always have customers with naked wallets, so it is necessary to balance prices so that they fit everyone.

The tour operator is the main factor when earning your capital. The amount of the Commission may vary from 5 to 16 percent for each trivience sold.

9. After you open a travel agency, the next step will be the promotion and promotion of your agency. At first, you will have to work well for advertising, so initially invest this cost in your business plan. As a rule, waste will be: advertising on the Internet, on TV and in newspapers. Never resort to one-time advertising, as experience shows - this is money for the wind, the frequency of publications should be high, only thanks to this method, you will cover a large number of target audience. Pay attention, depending on the level and cost of the services you offer, it is necessary to post advertisements in those places where citizens will be seen capable of affording these services.

10. Do not count on customers in the form of acquaintances and friends, no matter how strange it sounded, but these people are less common to resort to your services. Although it is contrary to the information, but as statistics shows the influx of this group of people, it comes only after your company will be quite unclaimed and will be quite known. We wish your business in the field of tourism, brings you a positive result in a short time, and your traveling firm has gained a lot of satisfied and rich customers who will return again and again.

Travel Agency organizes day-to-day excursion trips around the city. Should the agency give tourist vouchers?

Answer: If a travel agency organizes one-day excursion trips around the city, then tourist trips should not be issued.

Justification: In order to determine whether the design of tourist vouchers is required when organizing day excursions, it is necessary to determine what is a tourist ticket.

According to Art. 1 of the Federal Law of 24.11.1996 N 132-FZ "On the Fundamentals of Tourist Activities in the Russian Federation" (hereinafter referred to as the Law N 132-FZ) tourist ticket is a document containing travel conditions confirming the fact of payment of the tourist product and being like strict reporting.

Tourism is temporary trips (travel) of citizens of the Russian Federation, foreign citizens and stateless persons from a permanent place of residence in medical and recreational, recreational, educational, physical education, professional-business, religious and other purposes without activities related to obtaining income from sources in the country (place) of temporary stay.

A tourist product is a range of services for the transportation and placement provided for the total price (regardless of inclusion in the total cost of excursion service and (or other services) under the Treaty on the implementation of the tourist product.

A tourist recognizes a person visiting the country (place) of temporary stay in medical and wellness, recreational, educational, physical cultural and sports, professional, religious and other purposes without exercising activities related to income from sources in the country (place) of temporary stay, For a period from 24 hours to 6 months in a row or carrying out at least one overnight stay in the country (place) of a temporary stay.

The customer of the tourist product is the tourist or other person who orders the tourist product on behalf of the tourist.

Tourist activities recognized travel activities (Article 1 of the Law No. 132-FZ).

These definitions make it possible to identify signs of activity directly related to tourist activities. Such signs, in particular, include: departure outside the place of residence for a period of more than 24 hours and less than 6 months, the presence of certain goals of departure (cognitive, medical and wellness, etc.), placement in the country (place) of temporary stay, etc.

For persons visiting the country (place) of a temporary stay in cognitive purposes for a period of less than 24 hours without overnight stay in the country (place) of temporary stay and using the guide (guide), a guide-translator, in law N 132-ФЗ highlighted a special term - excursant .

Tourist agency

Day excursions in the city do not fall under the definition of travel and tourism, as well as are not fully a tourist product, because they do not intend to leave citizens from a permanent place of residence and providing accommodation services. So, the activities of the travel agency for the organization of day excursions are not tourist activities.

However, day trips (excursions), although they are not directly related to tourism, can be indirectly related to tourist activities, if services for the organization of one-day excursions are in the composition of a single tourist product. In this case, one-day excursion trips are partially regulated by law N 132-FZ.

If the Travel Agency provides an organization of one-day excursion trips as an independent service, then this activity is subject to regulation in accordance with Ch. 39 Civil Code of the Russian Federation on compensated service provision.

In addition, according to Art. 4.1 of the Law of the N 132-FZ of the Organization, carrying out excursion services in the Russian Federation for no more than 24 hours in a row, are not required to have financial support in accordance with the provisions of this Law.

Thus, on the basis of the analysis of the legal nature of the organization of day excursions within the city, it can be concluded that this activity carried out as the provision of independent services does not relate to tourist activities and is not subject to regulation by law N 132-FZ.

According to the provisions of the Federal Law of 05/22/2003 N 54-FZ "On the use of cash registers in carrying out cash settlements and (or) settlements using payment cards" Organizations and individual entrepreneurs carrying cash payments and (or) settlements using Payment cards, are required to apply the cash register included in the State Register. Organizations and individual entrepreneurs, in accordance with the procedure defined by the Government of the Russian Federation, can carry out cash payments and (or) settlements using payment cards without the use of the CCP in the case of providing services to the population subject to the issuance of the corresponding strict reporting blanks (clause 2 of Art. 2 of the Federal Law N 54-FZ).

The tourist ticket is a form of strict reporting, and its form approved by order of the Ministry of Finance of Russia dated 09.07.2007 N 60N "On approval of the form of a form of strict reporting".

Forms of strict reporting forms approved before the entry into force of the Decree of the Government of the Russian Federation of 06.05.2008 N 359 "On the procedure for carrying out cash settlements and (or) settlements using payment cards without the use of cash registers," applied by organizations and individual entrepreneurs providing The population has such services for which these forms are approved by the orders of the Ministry of Finance of Russia.

Consequently, an organization that carries out tourist activity is entitled to carry out cash payments without the use of cash registers in the case of providing services to the population, subject to the design and issuance of a document of the strict reporting "Tourist Pug".

Registration of the tourist ticket is mandatory for organizations engaged in tourist activities (letters of the Ministry of Finance of Russia from 10.06.2010 No. 03-01-15 / 4-120, UFNS of Russia in Moscow dated 01.11.2010 N 17-15-114738; p. 3 Letters of Rospotrebnadzor from 08/31/2007 N 0100 / 8935-07-32 "On the peculiarities of law enforcement practices related to ensuring the protection of consumer rights in the field of tourism services").

It means that for the implementation of other, non-trial activities, including activities on the organization of day excursion trips as an independent service, the design of the tourist ticket is not obligatory.

M. R. Zabelina

Auditing company LLC "INSEI"

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