Yandex real estate mobile version. How to sell or rent out housing on Yandex.Real Estate

Reservoirs 30.01.2024
Reservoirs

The Yandex company represents not only a search engine, but also many convenient services for entertainment, job search, and business. One of them is Yandex.Real Estate. The service allows you to quickly sell and rent out housing in all regions of Russia. And its capabilities are available to absolutely all network users.

Yandex Real Estate is a virtual database of advertisements for the sale and rental of residential premises. Its uniqueness is that it is constantly updated. Therefore, users have access to the most up-to-date information about real estate.

You can use the capabilities of the Yandex service:

  • Developers.
  • Private individuals and their representatives.
  • Real estate agencies.

When submitting advertisements, they undergo mandatory moderation. At this stage, dubious and irrelevant offers are eliminated, as well as advertisements that do not comply with the placement rules established by the administration.

Rules for posting ads

Before posting an advertisement, you should carefully study the requirements that it must meet. Otherwise, the publication procedure may take a long time. The main requirements include:

  • Language. The text of the description of the sale and rental of premises must be written only in Russian.
  • Spelling. The text should also be free of gross grammatical and spelling errors. But no one will be denied placement because of a missing comma.
  • Address. Information about real estate must, first of all, be up to date. In addition, the text of the advertisement must indicate the city, street and number of the house in which the apartment is offered for sale or rent.
  • Photo. The minimum image size is 400x400, of good quality without processing by third-party graphic editors. It is advisable that the photos were taken immediately before submitting the ad.
  • Price. The price set for the sale and rental of real estate should not include the intermediary's commission, the amount of the deposit and other additional payments. Amounts not related to the value of the property can be indicated directly in the “body” of the ad. Prices are indicated in three currencies: rubles, euros, dollars.

What is prohibited from posting

To maintain its image and reputation, the service algorithm is forced to filter out many ads. Especially flagrantly violating accommodation requirements. They must be observed by both individuals and legal entities, so all users of the service are under the same conditions. Ads about:

  • daily rental of rooms in hotels, hostels;
  • sale and rental of several real estate properties;
  • purchase and desire to rent residential premises;
  • real estate objects without providing complete and reliable information (area, number of rooms, floor, etc.)
  • sale of land plots with an area of ​​over 1 hectare (published in the Commercial Real Estate section);
  • renting real estate without its photographs;
  • advertising of third-party services;
  • real estate objects with restrictions on actions (by a bank, a bailiff, etc.).

Registration on Yandex.Real Estate

Registration on the service is only necessary if the user does not have an account on other Yandex personal services, for example Mail. You only need to go through it once before posting your first ad. Next, the user is entered into the database, eliminating the need to register again.

To register on Yandex Real Estate:

  1. If you already have an account on Yandex services, log in (enter your username and password to log into your account). If not, click the “registration” button and fill out a personal form.
  2. Log in to your personal account https://realty.yandex.ru/management-new/add/.
  3. Select your account type (Owner, Agent or Real Estate Agency).
  4. Fill out the registration form, providing complete and accurate information about the seller.

Owners and their authorized representatives must verify their mobile phone number to complete registration. While real estate agencies undergo a full check by the administration (accuracy of bank details, legal address, etc.)

How to post an ad

After registering as a new user, you can submit your first ad. It is posted under the terms of the Cooperation Agreement. Therefore, the Yandex administration recommends that you familiarize yourself with it before filling out the form at https://yandex.ru/legal/realty_agreement/.

Step-by-step guide to adding a new ad on Yandex.Real Estate:

  1. Log in to your account on the service.
  2. On the main page of the site, click the “New ad” button located in the upper right corner.
  3. Fill out the form that appears - indicate the type of advertisement, address, price, etc.
  4. At the end of the form, click the “Regular placement” button if the ad is published for free.

For those who want to quickly sell or rent out residential premises, there are 2 paid service packages: Promotion and Premium.

  • The Promotion package is valid for 30 days. During this time, the ad will always be located above the free ones, and will not be lowered in the search. Cost – 106 rubles.
  • The Premium package is valid for only 7 days. But at the same time, the ad will be located on the first three lines of the search results above the rest, even with the “Promotion” mark. According to statistics, Premium ads are viewed 100 times more often than free ones. The cost of the package is 149 rubles. All advertisements with packages of paid services are moderated outside the general queue, which significantly reduces the time for placement, but does not protect them from being removed from publication.

It is worth noting that users can publish an ad on the Yandex service for free only 1 time. Further, for the usual placement of the second and subsequent advertisements, a fee is charged. For example, for Moscow the price is 49 rubles, and for the Moscow region – 29 rubles.

Publication dates

The publication period depends on the type of transaction, the property and its location. They are established based on calculations made by the Yandex Real Estate algorithm, based on statistical indicators. Thus, for the sale of real estate in the regions (except for Moscow and the region), the following publication deadlines are established:

  • Apartment – ​​from 45 days;
  • Room – from 45 days;
  • House, land – 90 days;
  • Garage, parking space - 30 days.

There are slightly different deadlines for renting out real estate. Since such advertisements are most in demand in the real estate market. They have the following time frames:

  • Long-term apartment rental – from 7 days;
  • Short-term (daily) apartment rental – 30 days;
  • Long-term room rental – from 7 days;
  • Rent of a private house for a long period - 30 days;
  • Garage/parking space rental – 30 days.

After the expiration of the specified period, the advertisement is removed from publication. It can be renewed by clicking on the “Renew” link under the publication end date. It appears 2 days before the ad expires in search results.

Why can't I see an ad on Yandex.Real Estate?

If, after registering on the service, filling out the form and other organizational procedures, the ad is not included in the database, you need to understand the reason. As a rule, it is as follows:

  • The ad is still in the moderation queue.
  • The ad did not pass moderation and was rejected.
  • The deadline for publication on the service has passed.

It is also worth checking that your search settings are correct. It is possible that when searching for an advertisement, the region, address, or transaction type were specified incorrectly. For a more reliable check, reset some of the minor search parameters, expand the price range, or indicate the location of the property on the map.

If none of the above reasons helped solve the problem, you should contact support. This can be done using the link – https://yandex.ru/support/realty/troubleshooting/feedback.html

Why is the ad published as “Doubtful”?

All operations for checking and evaluating ads are performed automatically. The algorithm takes into account many factors: price, location, area of ​​housing and others. When an ad differs from similar offers on the market or does not meet established requirements, the system publishes it, but with a red mark as “doubtful.”

This is necessary to weed out unscrupulous sellers and scammers operating in the field of sale and rental of real estate. However, it also happens that the mark is assigned to real advertisements from verified sellers. Moreover, you shouldn’t really hope for help from the support service, since the Yandex administration cannot manually edit and change the status of advertisements. In this case, users are advised to re-check the ad for compliance.

How to write a good ad

The service administration has developed a list of recommendations for creating an effective ad. Users who adhere to the rules will not have problems posting at the moderation stage. Properly composed advertisements significantly increase the chances of quick interest from buyers.

Description

When creating an ad, fill out all fields of the form. The description should highlight the advantages of the housing, such as location and layout. Also describe in as much detail as possible the condition of the property (presence of repairs, household appliances, furniture, etc.).

Special attention is paid to infrastructure. When describing, you should indicate the nearest stops, metro stations, shopping centers, shops, schools and the approximate distance to them and walking time. Indicate the exact address of the house, it must match the mark on the map. When renting out housing, you must indicate the maximum allowed number of residents and the rental period for the property.


Now the service shows the characteristics of the area: air quality, transport accessibility and infrastructure.

Photos

For advertisements about real estate for rent, photographs are required, and for sales - at the discretion of the owner. Take pictures not only of the property itself, but also of the infrastructure around it. To increase efficiency, you should post only good quality photos taken in sufficient lighting. It is also worth trying to photograph the object from different angles and choose the most successful one.

The minimum photo size is 400x400. It is prohibited to publish photos with extraneous text, links, or phone numbers. Watermarks are allowed, but only if they occupy less than 30% of the total area of ​​the image.

Price

How much a property costs is significantly influenced by its location and the infrastructure around it. Therefore, the Yandex algorithm divides ads into groups, taking these factors into account. Each group is assigned an acceptable price range corresponding to the market price. When an ad's price falls outside this range, the ad will be removed from publication or marked as "Questionable."

Before submitting your ad, check it for typos. Due to a lack or, conversely, an excess of zeros in the price, they often do not pass moderation. In this case, commissions, fees and payments are indicated separately from the cost in specially designated fields.

The Yandex Real Estate service is a multifunctional platform for searching for a buyer or tenant of premises. More than 2 million people a year already use real estate search through a virtual database. Moreover, interest in it is only growing. Therefore, over time, each seller will undoubtedly find his buyer.

September 3 can be considered the official release date of the first mobile application for the Yandex.Real Estate online service. Now the Yandex company (also the developer of this application) has every chance to expand the audience of the service at the expense of the mobile audience.

Users of the desktop and mobile versions of the application will be able to set up synchronization between them. The user can mark his favorite options that he found while sitting at his personal computer. After that, they will be automatically saved in the mobile application. Moreover, the phone numbers of the people who posted the ads will be stored separately in the mobile application and prepared for calling.

The entire database of advertisements for housing rentals, sales of apartments and houses from the desktop version will be available from the Yandex.Real Estate mobile application. For busy and pedantic users, advertisements can be filtered by parameters such as number of rooms, cost, type of housing (new building or secondary) and location on the map. The search for apartments in new buildings is available for Moscow, St. Petersburg and their regions.

The Yandex.Real Estate application is available for download in the Yandex.Store, App Store and Google Play mobile application stores from September 3.

The version of Yandex.Real Estate for mobile devices appeared 5 years after the release of the desktop online version. At the dawn of its formation, the service acted as an ad aggregator. And only since December 2014, real estate agencies and private homeowners have been able to offer their advertisements for placement directly. However, as before, advertisements are posted on the service for free. According to Yandex, the total audience of the service in Moscow and the Moscow region, St. Petersburg and the Leningrad region over the past year (August 2014 to August 2015) increased by a quarter, and revenue doubled. Company representatives did not disclose absolute figures, RBC reports.

But competing companies do not sleep on the expensive sofas of their comfortable offices. Avito, for example, is attacking on two fronts at once: its all-Union fame is gained by its housing search services on the Avito Advertising site and third-party Domofond.ru. The first of them is the leader in the App Store ranking in Russia in the “Lifestyle” category. The second is financed by the Singaporean group Korbitec. Another competitor, CIAN Group, owns the projects CIAN.Real Estate, Realty.dmir.ru (“Real Estate and Prices”) and emls.ru. The group ranks 19th in the ranking of the most valuable Runet companies according to Forbes. According to liveinternet.ru, in November 2014, the total audience of all mentioned projects was approximately 4.3 million unique users.

At the end of August, Rambler expanded the range of functions on the Rambler.Real Estate portal and launched a legal service to check the “cleanliness” of apartments, Lenta.ru reported. For this purpose, the portal entered into a special agreement with legal service experts. As it turned out, Russian users are willing to pay for the “cleanliness” of their apartments in every sense of the word. Moreover, according to the developers, the cost of this service will be significantly lower than in real estate agencies. For now, the service is available to residents of Moscow, but in the future it is planned to connect cities in the Moscow region and other regions.

1. General Provisions

1.1. These Terms (hereinafter referred to as the “Terms”) represent an offer by Yandex.Verticals LLC (hereinafter referred to as “Yandex.Verticals”) to an Internet user (hereinafter referred to as the User) to use the Yandex.Real Estate service (hereinafter referred to as the “Service”) on the stated Below are the Terms and Conditions.

1.2. The User's use of the Service is governed by these Terms, the License Agreement for the use of the database and the Yandex.Real Estate application program for legal entities and individual entrepreneurs, located at https://yandex.ru/legal/commercial_realty_licenseagreement and the License Agreement for the use of the database " Yandex.Real Estate" and the application program "Yandex.Real Estate" for individuals, located at https://yandex.ru/legal/realty_licenseagreement, as well as documents of YANDEX LLC (OGRN: 1027700229193):

    Agreement on Confidentiality of Information, located at: (hereinafter collectively referred to as “Regulatory Documents”).

The User undertakes to familiarize himself with all Regulatory Documents and bears the risk of such failure to familiarize himself.

1.3. By starting to use the Service/its individual functions, the User is deemed to have accepted these Terms, as well as the terms of the Regulatory Documents, in full, without any reservations or exceptions. If the User disagrees with any of the provisions of the Terms or Regulatory Documents, the User does not have the right to use the Service.

1.4. Yandex.Verticals has the right to change the terms of these Terms at any time without notifying the User, and YANDEX LLC has the right to change the terms of the Regulatory Documents at any time without notifying the User. The current version of these Terms is posted at: . The risk of not familiarizing yourself with the new edition of the Terms and Regulations is borne by the User; continued use of the Service after changes to the Terms or Regulations is considered acceptance of their new edition.

1.5. If Yandex.Verticals made any changes to these Terms, in the manner provided for in clause 1.4. of these Terms, with which the User does not agree, he is obliged to stop using the Service.

1.6. The Service offers the User a free opportunity to search and select advertisements for the sale and/or rental of apartments, houses, rooms and land plots, as well as commercial real estate and other real estate properties. All currently existing functions of the Service, as well as any development of them and/or addition of new ones, are subject to these Terms.

1.7. By using the Service, the User agrees to receive advertising messages. The User has the right to refuse to receive advertising messages by using the appropriate functionality of the Service or following the instructions specified in the received advertising message.

2. Use of the Service. Certain functions of the Service

2.1. The Service uses information provided by Yandex.Verticals partners.

2.2. The Service automatically, in accordance with certain algorithms, distinguishes between advertisements placed by the agency and advertisements from property owners, and also evaluates advertisements for compliance with reality, based on the price, class, location of the property, as well as other criteria provided for by the functionality of the Service.

2.3. Any information used in the Service is intended solely for non-commercial use. Moreover, any copying of data, their reproduction, processing, distribution, making available to the public (publication) on the Internet, any use in the media and/or for commercial purposes without the prior written permission of the copyright holder is prohibited, except for the cases expressly provided for herein. Terms, conditions of use of other Yandex.Vertical services or documents specified in clause 1.2. of these Terms.

2.4. Yandex.Vertical is not responsible for the relevance and accuracy of the information provided by partners. The user must independently assess all risks associated with the use of information, including assessing the reliability, completeness or usefulness of this information, as well as its compliance with the law. Any disputes, questions, claims and lawsuits related to the content, form, distribution, or other use of information should be addressed to the Service Partners who are the owners of the relevant information.

2.5. Yandex.Vertical is not responsible for the availability of resources via links to Partner sites and for the content of such resources.

2.6. Yandex.Verticals reserves the right, at its discretion, to limit the User's access to the Service (or to certain functions of the Service, if technologically possible) using his account or to completely block the User's account in case of repeated violations of these Terms, or to apply other measures to the User in order to comply with legal requirements or the rights and legitimate interests of third parties.

2.7. When using the function of sending an application to view a property, the User gives his consent to Yandex.Verticals to process the data provided to him by filling out a special form, as well as transfer it to third parties within the Service (landlord, property owner, their agents) for the purpose of communicating with him, under the conditions defined in the privacy policy, available for review at: (). Yandex.Verticals does not guarantee the subsequent actual communication between third parties and the User, and also does not undertake to transfer the data provided by the User to third parties if they do not use the relevant functionality while using the Service.

2.8. The User agrees that the advertisements posted by him in the Service and the materials included therein may be used by Yandex on other Yandex services and resources, as well as in advertising, information or marketing materials, in materials sent in mailings to other Users to attract their attention to the advertisement and/or materials included in it, to the Service as a whole or to other resources and services of Yandex, goods, works and services of third parties, as indicating the name of the User (the name (pseudonym) of the User will be indicated as the name he indicated when registering in Yandex services), and without such an indication, as well as without the need to obtain special permission from the User and without paying royalties throughout the world without a time limit. Yandex has the right to grant the rights specified in this paragraph to third parties. At the same time, the User acknowledges and agrees that Yandex is not obliged to view the materials uploaded by the User to the public, and its use in the specified ways for the specified purposes can be carried out automatically through software. If the User does not have sufficient authority to grant Yandex the rights to use the materials he uploads in a similar way, he is obliged to refrain from uploading such materials.

Yandex.Real Estate- renting, purchasing and searching for real estate. Apartments and new buildings in the cities: Moscow, St. Petersburg, Rostov, Krasnodar and many others. etc. Buying or renting an apartment is easy. The Yandex.Real Estate application will help you buy or rent an apartment, room, house, find a plot of land, or country housing. The Yandex.Real Estate database contains advertisements for sale and rental in Moscow and the region, St. Petersburg (St. Petersburg), Krasnodar Territory, Rostov and other cities of Russia: Krasnoyarsk, Krasnodar (Krasnodar Territory), Voronezh, Volgograd, Sochi, Saratov, Samara, Perm, Novosibirsk and others.

If you want, for example, to rent an apartment in a certain area, highlight the search area directly on the map in the Yandex.Real Estate application. In order not to miss a suitable offer for a new building in a good area, subscribe to new rental advertisements that meet the specified parameters: an area on the map or a city, for example, Moscow and the region. You can choose according to many parameters. If you like the apartment, do not write down the phone numbers from the ad on a piece of paper: interesting offers can be added to your favorites, and you can call directly from the application. A large selection of real estate will help you rent a daily apartment in Moscow and other cities without an agency or intermediaries.

Features of the Yandex.Real Estate service

  • search for apartments and rooms by parameters or on the map;
  • more than 1,000,000 advertisements for sale and rental;
  • detailed information about apartments in new buildings in the Yandex.Real Estate application.

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